The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan

Leadership is the art and science of affecting the others; leaders in different organizational settings play a crucial role in achieving organizational goals, by establishing and offering motivational atmosphere for their employees. However, the main objective of this research is to build a theoreti...

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Main Author: Tasneem F. Alfalah
Format: Article
Language:English
Published: EconJournals 2017-09-01
Series:International Review of Management and Marketing
Subjects:
Online Access:https://dergipark.org.tr/tr/pub/irmm/issue/32110/356007?publisher=http-www-cag-edu-tr-ilhan-ozturk
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author Tasneem F. Alfalah
author_facet Tasneem F. Alfalah
author_sort Tasneem F. Alfalah
collection DOAJ
description Leadership is the art and science of affecting the others; leaders in different organizational settings play a crucial role in achieving organizational goals, by establishing and offering motivational atmosphere for their employees. However, the main objective of this research is to build a theoretical model of leadership styles and corporate reputation in order to empirically within the context of Islamic banks operating in Jordan. The researcher used a quantitative methodological approach through a structured questionnaire to gather data from the research respondents. The sample size consisted of 640 employees from low-mid managerial levels. The researcher used descriptive statistics, multiple regression models and weighted least square analyses to examine the relationship between the research variables. Accordingly, the results revealed that both (transactional and transformational) leadership styles have a positive influence on corporate reputation. Meanwhile, transformational leadership style showed a positive and significant influence on corporate reputation. Also, privacy has a non-significant effect on mobile marketing acceptance but its effect is positive. Further, employee empowerment was found as mediator variable. Research conclusions, Limitations and recommendations for future work were also discussed.
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spelling doaj.art-e9924d677bd04227add896d645d631392023-02-15T16:21:37ZengEconJournalsInternational Review of Management and Marketing2146-44052017-09-01732272321032The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In JordanTasneem F. AlfalahLeadership is the art and science of affecting the others; leaders in different organizational settings play a crucial role in achieving organizational goals, by establishing and offering motivational atmosphere for their employees. However, the main objective of this research is to build a theoretical model of leadership styles and corporate reputation in order to empirically within the context of Islamic banks operating in Jordan. The researcher used a quantitative methodological approach through a structured questionnaire to gather data from the research respondents. The sample size consisted of 640 employees from low-mid managerial levels. The researcher used descriptive statistics, multiple regression models and weighted least square analyses to examine the relationship between the research variables. Accordingly, the results revealed that both (transactional and transformational) leadership styles have a positive influence on corporate reputation. Meanwhile, transformational leadership style showed a positive and significant influence on corporate reputation. Also, privacy has a non-significant effect on mobile marketing acceptance but its effect is positive. Further, employee empowerment was found as mediator variable. Research conclusions, Limitations and recommendations for future work were also discussed.https://dergipark.org.tr/tr/pub/irmm/issue/32110/356007?publisher=http-www-cag-edu-tr-ilhan-ozturkleadership style employee empowerment corporate reputation islamic banks in jordan.
spellingShingle Tasneem F. Alfalah
The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan
International Review of Management and Marketing
leadership style
employee empowerment
corporate reputation
islamic banks in jordan.
title The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan
title_full The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan
title_fullStr The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan
title_full_unstemmed The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan
title_short The Role of Leadership Styles In Building and Sustaining Corporate Reputation – Empirical Investigation On Islamic Banks In Jordan
title_sort role of leadership styles in building and sustaining corporate reputation empirical investigation on islamic banks in jordan
topic leadership style
employee empowerment
corporate reputation
islamic banks in jordan.
url https://dergipark.org.tr/tr/pub/irmm/issue/32110/356007?publisher=http-www-cag-edu-tr-ilhan-ozturk
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