The impact of Risk Willingness and Opportunity Recognition on Business Owners’ Performance in Sabah, Malaysia

The impact of Risk Willingness and Opportunity Recognition on Business Owners’ Performance in Sabah, Malaysia

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This paper examines the impact of risk willingness and opportunity recognition on business owners’ performance in Sabah, Malaysia. The paper adopts non-probability sampling, known as a purposive sampling method, in selecting business owners. A total of 600 surveys using self-conducted questionnaires...

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Bibliographic Details
Main Authors:	Deewasnari Muddat, Sylvia Nabila Azwa Ambad, Rosmimah Mohd Roslin, Nelson Lajuni
Format:	Article
Language:	English
Published:	UiTM Press 2021-06-01
Series:	Journal of International Business, Economics and Entrepreneurship
Subjects:	entrepreneurial attitude orientation micro-business owners risk willingness opportunit recognition
Online Access:	https://myjms.mohe.gov.my/index.php/JIBE/article/view/14205/7306

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