Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?

The city of Manresa, located in the heart of Catalonia, has spent years trying to make profitable its cultural and urban heritage as a strategy for a better tourism positioning among other mid-sized cities that are competing for attracting tourists in an increasingly competitive global context. Howe...

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Bibliographic Details
Main Authors: Joan Carles Llurdés, Francesc Romagosa
Format: Article
Language:English
Published: Technological University Dublin
Series:International Journal of Religious Tourism and Pilgrimage
Subjects:
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author Joan Carles Llurdés
Francesc Romagosa
author_facet Joan Carles Llurdés
Francesc Romagosa
author_sort Joan Carles Llurdés
collection DOAJ
description The city of Manresa, located in the heart of Catalonia, has spent years trying to make profitable its cultural and urban heritage as a strategy for a better tourism positioning among other mid-sized cities that are competing for attracting tourists in an increasingly competitive global context. However, for various reasons the city has not been able to earn a place in Catalonia’s tourism scene, and it still remains in a preliminary tourism development stage. In this sense, the latest initiative taken by the city council has to do with its religious heritage, through the project ‘Manresa 2022’, which consists of recovering the figure of Ignatius of Loyola; taking advantage of that year during which will be commemorated the Fifth centenary of the stay (almost one year) of this celebrity in the city. It was in Manresa where he had his mystical experiences that were the source of his famous work Spiritual exercises, the cornerstone of the Society of Jesus. However, despite Manresa being a world centre of pilgrimage for Jesuits, this has not come to be translated into a tourism movement perceived at the city level. In this chapter we address the difficulties that the city may have to face in order to be successful in making religious tourism into a real economrimage for Jesuits, this has not come to be translated into a tourism movement perceived at the city level. In this chapter we address the difficulties that the city may have to face in order to be successful in making religious tourism into a real economic driver for the city that also contribute to a process of urban regeneration in some areas. The need to differentiate between niche markets and target each with specific initiatives is suggested. Moreover, the local population has not been traditionally aware of the tourism potential of their own city, but this could be a good opportunity to reverse this trend.
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spelling doaj.art-e9b97ceecc73442d85a98da56e9ebafd2022-12-21T22:45:45ZengTechnological University DublinInternational Journal of Religious Tourism and Pilgrimage2009-7379l710.21427/D72S3WIgnatius of Loyola’s traces in Manresa. A new incentive for religious tourism?Joan Carles Llurdés0Francesc Romagosa1Universitat Autonoma de BarcelonaDepartment of Geography, Universitat Autònoma de BarcelonaThe city of Manresa, located in the heart of Catalonia, has spent years trying to make profitable its cultural and urban heritage as a strategy for a better tourism positioning among other mid-sized cities that are competing for attracting tourists in an increasingly competitive global context. However, for various reasons the city has not been able to earn a place in Catalonia’s tourism scene, and it still remains in a preliminary tourism development stage. In this sense, the latest initiative taken by the city council has to do with its religious heritage, through the project ‘Manresa 2022’, which consists of recovering the figure of Ignatius of Loyola; taking advantage of that year during which will be commemorated the Fifth centenary of the stay (almost one year) of this celebrity in the city. It was in Manresa where he had his mystical experiences that were the source of his famous work Spiritual exercises, the cornerstone of the Society of Jesus. However, despite Manresa being a world centre of pilgrimage for Jesuits, this has not come to be translated into a tourism movement perceived at the city level. In this chapter we address the difficulties that the city may have to face in order to be successful in making religious tourism into a real economrimage for Jesuits, this has not come to be translated into a tourism movement perceived at the city level. In this chapter we address the difficulties that the city may have to face in order to be successful in making religious tourism into a real economic driver for the city that also contribute to a process of urban regeneration in some areas. The need to differentiate between niche markets and target each with specific initiatives is suggested. Moreover, the local population has not been traditionally aware of the tourism potential of their own city, but this could be a good opportunity to reverse this trend.Ignatius of LoyolaManresareligious tourismurban heritage
spellingShingle Joan Carles Llurdés
Francesc Romagosa
Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?
International Journal of Religious Tourism and Pilgrimage
Ignatius of Loyola
Manresa
religious tourism
urban heritage
title Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?
title_full Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?
title_fullStr Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?
title_full_unstemmed Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?
title_short Ignatius of Loyola’s traces in Manresa. A new incentive for religious tourism?
title_sort ignatius of loyola s traces in manresa a new incentive for religious tourism
topic Ignatius of Loyola
Manresa
religious tourism
urban heritage
work_keys_str_mv AT joancarlesllurdes ignatiusofloyolastracesinmanresaanewincentiveforreligioustourism
AT francescromagosa ignatiusofloyolastracesinmanresaanewincentiveforreligioustourism