Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths

The papers aims to analyse the key drivers for internationalisation in furniture industry by taking into consideration the cross-border activities of selected furniture manufacturers in Poland and Germany in comparison. The results show some similarities in internationalisation strategy design of s...

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Main Authors: Natalia Ribberink, Mirosław Jarosiński, Ireneusz Janiuk
Format: Article
Language:English
Published: University of Miskolc 2017-08-01
Series:Theory, Methodology, Practice
Subjects:
Online Access:https://ojs.uni-miskolc.hu/index.php/tmp/article/view/1637
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author Natalia Ribberink
Mirosław Jarosiński
Ireneusz Janiuk
author_facet Natalia Ribberink
Mirosław Jarosiński
Ireneusz Janiuk
author_sort Natalia Ribberink
collection DOAJ
description The papers aims to analyse the key drivers for internationalisation in furniture industry by taking into consideration the cross-border activities of selected furniture manufacturers in Poland and Germany in comparison. The results show some similarities in internationalisation strategy design of selected furniture manufacturers in both countries. Export tends to be the predominant foreign market entry mode, and major motives to internationalise tend to have a reactive nature. There are some differences with regard to manufacturing location decisions, whereby the general assumption is confirmed that certain manufacturers are in a more advantageous position by concentrating their production at home.
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spelling doaj.art-e9cdb312b89d4715a60f8f7f549521f72023-10-27T04:13:19ZengUniversity of MiskolcTheory, Methodology, Practice1589-34132415-98832017-08-01130110.18096/TMP.2017.01.08Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation PathsNatalia Ribberink0Mirosław Jarosiński1Ireneusz Janiuk2Hamburg University of Applied SciencesWarsaw School of EconomicsBialystok University of Technology The papers aims to analyse the key drivers for internationalisation in furniture industry by taking into consideration the cross-border activities of selected furniture manufacturers in Poland and Germany in comparison. The results show some similarities in internationalisation strategy design of selected furniture manufacturers in both countries. Export tends to be the predominant foreign market entry mode, and major motives to internationalise tend to have a reactive nature. There are some differences with regard to manufacturing location decisions, whereby the general assumption is confirmed that certain manufacturers are in a more advantageous position by concentrating their production at home. https://ojs.uni-miskolc.hu/index.php/tmp/article/view/1637internationalisationfirm performancefurniture industryfirm behaviorcross-country comparison
spellingShingle Natalia Ribberink
Mirosław Jarosiński
Ireneusz Janiuk
Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths
Theory, Methodology, Practice
internationalisation
firm performance
furniture industry
firm behavior
cross-country comparison
title Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths
title_full Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths
title_fullStr Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths
title_full_unstemmed Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths
title_short Internationalisation of Polish and German Furniture Manufacturers – Comparison of Different Internationalisation Paths
title_sort internationalisation of polish and german furniture manufacturers comparison of different internationalisation paths
topic internationalisation
firm performance
furniture industry
firm behavior
cross-country comparison
url https://ojs.uni-miskolc.hu/index.php/tmp/article/view/1637
work_keys_str_mv AT nataliaribberink internationalisationofpolishandgermanfurnituremanufacturerscomparisonofdifferentinternationalisationpaths
AT mirosławjarosinski internationalisationofpolishandgermanfurnituremanufacturerscomparisonofdifferentinternationalisationpaths
AT ireneuszjaniuk internationalisationofpolishandgermanfurnituremanufacturerscomparisonofdifferentinternationalisationpaths