Architecture, Ecology and Economy: Synergy or Contradiction?
Economy and ecology in architecture are seen by most ascontradictions. On the other hand traditional building concepts andvernacular architecture all over the world use local renewable materialsand building methods as well as designs based on optimizations, traditionsand culture and thus follow an e...
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Format: | Article |
Language: | English |
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EDP Sciences
2019-01-01
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Series: | MATEC Web of Conferences |
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Online Access: | https://www.matec-conferences.org/articles/matecconf/pdf/2019/29/matecconf_icsbe2019_03001.pdf |
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author | Hackel Marcus Hackel Anne |
author_facet | Hackel Marcus Hackel Anne |
author_sort | Hackel Marcus |
collection | DOAJ |
description | Economy and ecology in architecture are seen by most ascontradictions. On the other hand traditional building concepts andvernacular architecture all over the world use local renewable materialsand building methods as well as designs based on optimizations, traditionsand culture and thus follow an economic and ecologic approach. Theenvironment is not a world outside the economy. Well considered ecologicapproaches and solutions for socio-ecological problems can triggerinnovation and economic success. As architects we have an increasingresponsibility towards sustainability. In this context the use of buildingcost optimization and life cycle cost optimization without compromisingquality will be part of the „Ecological Economy in Architecture”. The goalwill be to create consumer value on several levels. Ecologic architecturalprojects will create economic competitive advantage in conjunction withthe creation of unique selling points. The starting points will be the wellbalancedanalysis and management of economic efficiency, ecological, social and cultural aspects - considering all stakeholders and the wholelifecycle of buildings. Hence current ways of design, decision-making, communication and education must be questioned from all sides. |
first_indexed | 2024-12-13T18:18:24Z |
format | Article |
id | doaj.art-e9ec44fc09c14ff09c392dddf93ff4ae |
institution | Directory Open Access Journal |
issn | 2261-236X |
language | English |
last_indexed | 2024-12-13T18:18:24Z |
publishDate | 2019-01-01 |
publisher | EDP Sciences |
record_format | Article |
series | MATEC Web of Conferences |
spelling | doaj.art-e9ec44fc09c14ff09c392dddf93ff4ae2022-12-21T23:35:47ZengEDP SciencesMATEC Web of Conferences2261-236X2019-01-012800300110.1051/matecconf/201928003001matecconf_icsbe2019_03001Architecture, Ecology and Economy: Synergy or Contradiction?Hackel Marcus0Hackel Anne1Prof. Dr.-Ing. Architect, Hochschule Wismar, University of Applied Sciences: Technology, Business and Design, Faculty of Architecture and DesignDipl.-Ing., Beuth University of Applied SciencesEconomy and ecology in architecture are seen by most ascontradictions. On the other hand traditional building concepts andvernacular architecture all over the world use local renewable materialsand building methods as well as designs based on optimizations, traditionsand culture and thus follow an economic and ecologic approach. Theenvironment is not a world outside the economy. Well considered ecologicapproaches and solutions for socio-ecological problems can triggerinnovation and economic success. As architects we have an increasingresponsibility towards sustainability. In this context the use of buildingcost optimization and life cycle cost optimization without compromisingquality will be part of the „Ecological Economy in Architecture”. The goalwill be to create consumer value on several levels. Ecologic architecturalprojects will create economic competitive advantage in conjunction withthe creation of unique selling points. The starting points will be the wellbalancedanalysis and management of economic efficiency, ecological, social and cultural aspects - considering all stakeholders and the wholelifecycle of buildings. Hence current ways of design, decision-making, communication and education must be questioned from all sides.https://www.matec-conferences.org/articles/matecconf/pdf/2019/29/matecconf_icsbe2019_03001.pdfecological economy in architectureenvironmental economicseconomic ecologyarchitectural sustainabilitysustainability marketing4 Cslife cycle cost optimizationunique selling pointcompetitive advantageconsumer valuepush and pullgreen marketing myopia. |
spellingShingle | Hackel Marcus Hackel Anne Architecture, Ecology and Economy: Synergy or Contradiction? MATEC Web of Conferences ecological economy in architecture environmental economics economic ecology architectural sustainability sustainability marketing 4 Cs life cycle cost optimization unique selling point competitive advantage consumer value push and pull green marketing myopia. |
title | Architecture, Ecology and Economy: Synergy or Contradiction? |
title_full | Architecture, Ecology and Economy: Synergy or Contradiction? |
title_fullStr | Architecture, Ecology and Economy: Synergy or Contradiction? |
title_full_unstemmed | Architecture, Ecology and Economy: Synergy or Contradiction? |
title_short | Architecture, Ecology and Economy: Synergy or Contradiction? |
title_sort | architecture ecology and economy synergy or contradiction |
topic | ecological economy in architecture environmental economics economic ecology architectural sustainability sustainability marketing 4 Cs life cycle cost optimization unique selling point competitive advantage consumer value push and pull green marketing myopia. |
url | https://www.matec-conferences.org/articles/matecconf/pdf/2019/29/matecconf_icsbe2019_03001.pdf |
work_keys_str_mv | AT hackelmarcus architectureecologyandeconomysynergyorcontradiction AT hackelanne architectureecologyandeconomysynergyorcontradiction |