E-Marketing Audit sebagai Tools Pengendalian Usaha pada UKM di Kota Malang
This study aims to: 1) design an information system related to marketing audits, especially marketing functions in the form of an E-Marketing Audit model design based on conceptual studies and empirical exploration, 2) develop a web-based information system, and 3) apply the E-Marketing Audit model...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Merdeka Malang
2020-12-01
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| Series: | Jurnal Manajemen Dan Kewirausahaan |
| Subjects: | |
| Online Access: | http://jurnal.unmer.ac.id/index.php/jmdk/article/view/5097/pdf |