Reklama produktów leczniczych a ochrona interesu konsumenta

This article addresses the issue of advertising of medicinal products from the perspective of protecting the consumer’s interest. As the research problem of the article was chosen to reconstruct the normative pattern of indirect consumer protection against incompatible with the provisions of PrFarm...

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Main Author: Weronika Woźna-Burdziak
Format: Article
Language:English
Published: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego 2023-01-01
Series:Acta Iuris Stetinensis
Subjects:
Online Access:https://wnus.usz.edu.pl/ais/pl/issue/1353/article/20723/
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author Weronika Woźna-Burdziak
author_facet Weronika Woźna-Burdziak
author_sort Weronika Woźna-Burdziak
collection DOAJ
description This article addresses the issue of advertising of medicinal products from the perspective of protecting the consumer’s interest. As the research problem of the article was chosen to reconstruct the normative pattern of indirect consumer protection against incompatible with the provisions of PrFarm advertising of medicinal products directed to the public. The paper uses the dogmatic-legal method. In order to be able to solve the research problem posed, it was necessary to analyze the current state of the law with reference to doctrine and case law. The chosen research method made it possible to answer the research questions posed in the study concerning, among other things, whether the current form of supervision of advertising of medicinal products (or more precisely: supervision of the legality of advertising of medicinal products) is sufficient, and whether the patient/consumer is effectively protected from inconsistent PrFarm advertising of medicinal products directed to the public. As a result of the study, it was concluded that the current regulations on supervision of advertising of medicinal products to the public are not sufficiently effective, as they do not sufficiently protect the interests of the consumer. The above made it possible to propose changes to the current regulations in the form of introducing ex ante control of advertising of medicinal products to the public.
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spelling doaj.art-eacf8ef4f5f64943848f54914c87e5c82024-03-19T10:29:25ZengWydawnictwo Naukowe Uniwersytetu SzczecińskiegoActa Iuris Stetinensis2083-43732023-01-014610.18276/ais.2023.46-10Reklama produktów leczniczych a ochrona interesu konsumentaWeronika Woźna-Burdziak0Uniwersytet SzczecińskiThis article addresses the issue of advertising of medicinal products from the perspective of protecting the consumer’s interest. As the research problem of the article was chosen to reconstruct the normative pattern of indirect consumer protection against incompatible with the provisions of PrFarm advertising of medicinal products directed to the public. The paper uses the dogmatic-legal method. In order to be able to solve the research problem posed, it was necessary to analyze the current state of the law with reference to doctrine and case law. The chosen research method made it possible to answer the research questions posed in the study concerning, among other things, whether the current form of supervision of advertising of medicinal products (or more precisely: supervision of the legality of advertising of medicinal products) is sufficient, and whether the patient/consumer is effectively protected from inconsistent PrFarm advertising of medicinal products directed to the public. As a result of the study, it was concluded that the current regulations on supervision of advertising of medicinal products to the public are not sufficiently effective, as they do not sufficiently protect the interests of the consumer. The above made it possible to propose changes to the current regulations in the form of introducing ex ante control of advertising of medicinal products to the public.https://wnus.usz.edu.pl/ais/pl/issue/1353/article/20723/advertisingmedicinal productsconsumer
spellingShingle Weronika Woźna-Burdziak
Reklama produktów leczniczych a ochrona interesu konsumenta
Acta Iuris Stetinensis
advertising
medicinal products
consumer
title Reklama produktów leczniczych a ochrona interesu konsumenta
title_full Reklama produktów leczniczych a ochrona interesu konsumenta
title_fullStr Reklama produktów leczniczych a ochrona interesu konsumenta
title_full_unstemmed Reklama produktów leczniczych a ochrona interesu konsumenta
title_short Reklama produktów leczniczych a ochrona interesu konsumenta
title_sort reklama produktow leczniczych a ochrona interesu konsumenta
topic advertising
medicinal products
consumer
url https://wnus.usz.edu.pl/ais/pl/issue/1353/article/20723/
work_keys_str_mv AT weronikawoznaburdziak reklamaproduktowleczniczychaochronainteresukonsumenta