Factors Affecting Intention To Visit Riau Islands

This study aims to empirically test 1) destination quality, destination image, and natural and cultural attractions on intention to visit. 2) destination quality and destination image on tourist satisfaction. 3) tourist satisfaction on intention to visit. 4) destination quality and destination image...

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Main Authors: Keni Keni, Rafaela Winata
Format: Article
Language:English
Published: Universitas Tarumanagara 2023-06-01
Series:Jurnal Manajemen
Subjects:
Online Access:https://www.ecojoin.org/index.php/EJM/article/view/1250
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author Keni Keni
Rafaela Winata
author_facet Keni Keni
Rafaela Winata
author_sort Keni Keni
collection DOAJ
description This study aims to empirically test 1) destination quality, destination image, and natural and cultural attractions on intention to visit. 2) destination quality and destination image on tourist satisfaction. 3) tourist satisfaction on intention to visit. 4) destination quality and destination image on intention to visit through tourist satisfaction. Data was collected using an online questionnaire from 221 respondents who are tourists which have visited Riau Islands in the last three years, then examined using PLS-SEM. The results indicate that only destination quality could not predict intention to visit directly, while all other variables are able to predict intention to visit positively and significantly. This research is expected to be a reference for Dinas Pariwisata of Riau Islands Province in determining an effective strategy by knowing tourists’ most needed and preferred factors in order to increase the intention to visit, as well as the tourism competitive advantage of Riau Islands.
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spelling doaj.art-eaee701c6cd04bf292b4fc563c2a9a372023-06-14T07:09:53ZengUniversitas TarumanagaraJurnal Manajemen1410-35832023-06-0127221123210.24912/jm.v27i2.12501234Factors Affecting Intention To Visit Riau IslandsKeni Keni0Rafaela Winata1Faculty of Economic and Business, Universitas Tarumanagara, Jakarta, IndonesiaFaculty of Economic and Business, Universitas Tarumanagara, Jakarta, IndonesiaThis study aims to empirically test 1) destination quality, destination image, and natural and cultural attractions on intention to visit. 2) destination quality and destination image on tourist satisfaction. 3) tourist satisfaction on intention to visit. 4) destination quality and destination image on intention to visit through tourist satisfaction. Data was collected using an online questionnaire from 221 respondents who are tourists which have visited Riau Islands in the last three years, then examined using PLS-SEM. The results indicate that only destination quality could not predict intention to visit directly, while all other variables are able to predict intention to visit positively and significantly. This research is expected to be a reference for Dinas Pariwisata of Riau Islands Province in determining an effective strategy by knowing tourists’ most needed and preferred factors in order to increase the intention to visit, as well as the tourism competitive advantage of Riau Islands.https://www.ecojoin.org/index.php/EJM/article/view/1250destination quality; destination image; natural and cultural attractions; tourist satisfaction; intention to visit.
spellingShingle Keni Keni
Rafaela Winata
Factors Affecting Intention To Visit Riau Islands
Jurnal Manajemen
destination quality; destination image; natural and cultural attractions; tourist satisfaction; intention to visit.
title Factors Affecting Intention To Visit Riau Islands
title_full Factors Affecting Intention To Visit Riau Islands
title_fullStr Factors Affecting Intention To Visit Riau Islands
title_full_unstemmed Factors Affecting Intention To Visit Riau Islands
title_short Factors Affecting Intention To Visit Riau Islands
title_sort factors affecting intention to visit riau islands
topic destination quality; destination image; natural and cultural attractions; tourist satisfaction; intention to visit.
url https://www.ecojoin.org/index.php/EJM/article/view/1250
work_keys_str_mv AT kenikeni factorsaffectingintentiontovisitriauislands
AT rafaelawinata factorsaffectingintentiontovisitriauislands