Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia

Air pollution communication and engagement are vital on the road to solving this environmental and health problem. Three main groups tend to engage in it and communicate with citizens: civil society/non-governmental organizations (NGOs), media, and governments. This paper studies how these actors i...

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Main Author: Mila Cherneva
Format: Article
Language:Bulgarian
Published: South-West University "Neofit Rilski", Department of Sociology, Academic seminar "Media and Education" 2023-12-01
Series:Проблеми на постмодерността
Subjects:
Online Access:https://pmpjournal.org/index.php/pmp/article/view/368
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author Mila Cherneva
author_facet Mila Cherneva
author_sort Mila Cherneva
collection DOAJ
description Air pollution communication and engagement are vital on the road to solving this environmental and health problem. Three main groups tend to engage in it and communicate with citizens: civil society/non-governmental organizations (NGOs), media, and governments. This paper studies how these actors interact in the Bulgarian capital Sofia, as research on air pollution engagement on a city level in Eastern Europe is very limited. This article finds that a “bottom-up” model worked in air pollution engagement in Sofia. Civil society initiatives spark conversations with their actions and can create narratives for the media to cover. When the media started to cover the issue, more and more citizens became aware of it. Thus, pressure is put on local governments to also engage on the topic, with it being the last stakeholder to do so.
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spelling doaj.art-eb6e69d49f7b4c01b33260440bcd5ea22023-12-13T01:42:18ZbulSouth-West University "Neofit Rilski", Department of Sociology, Academic seminar "Media and Education"Проблеми на постмодерността1314-37002023-12-0113310.46324/PMP2303365Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in SofiaMila Cherneva 0Faculty of Journalism and Mass Communication Sofia University Air pollution communication and engagement are vital on the road to solving this environmental and health problem. Three main groups tend to engage in it and communicate with citizens: civil society/non-governmental organizations (NGOs), media, and governments. This paper studies how these actors interact in the Bulgarian capital Sofia, as research on air pollution engagement on a city level in Eastern Europe is very limited. This article finds that a “bottom-up” model worked in air pollution engagement in Sofia. Civil society initiatives spark conversations with their actions and can create narratives for the media to cover. When the media started to cover the issue, more and more citizens became aware of it. Thus, pressure is put on local governments to also engage on the topic, with it being the last stakeholder to do so. https://pmpjournal.org/index.php/pmp/article/view/368air pollutionengagementcommunicationEastern Europemedia coverageenvironmental issues
spellingShingle Mila Cherneva
Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia
Проблеми на постмодерността
air pollution
engagement
communication
Eastern Europe
media coverage
environmental issues
title Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia
title_full Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia
title_fullStr Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia
title_full_unstemmed Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia
title_short Engagement of Local Government in Bulgaria with Air Pollution: The Role of Media and Civil Society in Sofia
title_sort engagement of local government in bulgaria with air pollution the role of media and civil society in sofia
topic air pollution
engagement
communication
Eastern Europe
media coverage
environmental issues
url https://pmpjournal.org/index.php/pmp/article/view/368
work_keys_str_mv AT milacherneva engagementoflocalgovernmentinbulgariawithairpollutiontheroleofmediaandcivilsocietyinsofia