Quantitative Classification Model of Composite Product Image Based on Event-Related Potential
As an important research tool in neuroscience, event-related potential (ERP) technology enables in-depth analysis of the consumer’s product image cognition process and complements and verifies the product image cognition model at the ERP level. It provides an important theoretical basis for systemat...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2023-07-01
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| Series: | Applied Sciences |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2076-3417/13/13/7972 |