Neoliberal ideologization of work and the beginning of unionisation in the video game industry
The paper addresses the current issue of crunch, which is one of the most common reasons for high employee turnover in the video game industry. This paper aims to identify the ideological assumptions that underlie this industry, their manifestation in work practices, the consequences, and possibilit...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
Serbian Sociological Association, Belgrade
2023-01-01
|
Series: | Sociološki Pregled |
Subjects: | |
Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0085-6320/2023/0085-63202303928M.pdf |
_version_ | 1797319657061875712 |
---|---|
author | Maravić Manojlo M. |
author_facet | Maravić Manojlo M. |
author_sort | Maravić Manojlo M. |
collection | DOAJ |
description | The paper addresses the current issue of crunch, which is one of the most common reasons for high employee turnover in the video game industry. This paper aims to identify the ideological assumptions that underlie this industry, their manifestation in work practices, the consequences, and possibilities for resistance. The ideologization of labour implies the process of creating implicit knowledge, values, beliefs, and hegemonic discourses of neoliberalism that normalise and enable the policy of management. In this, the shaping of emotions of passion and love for work plays an important role, which functions through the hybridisation of working hours and leisure, work and home space, company, and family. To form a union awareness in the video game industry, it is necessary to first understand this ideological structure. |
first_indexed | 2024-03-08T04:10:05Z |
format | Article |
id | doaj.art-ebcf751865314b9db08622ff46494571 |
institution | Directory Open Access Journal |
issn | 0085-6320 2560-4880 |
language | English |
last_indexed | 2024-03-08T04:10:05Z |
publishDate | 2023-01-01 |
publisher | Serbian Sociological Association, Belgrade |
record_format | Article |
series | Sociološki Pregled |
spelling | doaj.art-ebcf751865314b9db08622ff464945712024-02-08T22:53:14ZengSerbian Sociological Association, BelgradeSociološki Pregled0085-63202560-48802023-01-0157392895110.5937/socpreg57-443340085-63202303928MNeoliberal ideologization of work and the beginning of unionisation in the video game industryMaravić Manojlo M.0Univerzitet u Novom Sadu, Akademija umetnosti, Departman dramskih umetnosti, Katedra za audiovizuelne medije, Novi Sad, SerbiaThe paper addresses the current issue of crunch, which is one of the most common reasons for high employee turnover in the video game industry. This paper aims to identify the ideological assumptions that underlie this industry, their manifestation in work practices, the consequences, and possibilities for resistance. The ideologization of labour implies the process of creating implicit knowledge, values, beliefs, and hegemonic discourses of neoliberalism that normalise and enable the policy of management. In this, the shaping of emotions of passion and love for work plays an important role, which functions through the hybridisation of working hours and leisure, work and home space, company, and family. To form a union awareness in the video game industry, it is necessary to first understand this ideological structure.https://scindeks-clanci.ceon.rs/data/pdf/0085-6320/2023/0085-63202303928M.pdfvideo game industrycrunchthe ideology of workneoliberalismimmaterial labour |
spellingShingle | Maravić Manojlo M. Neoliberal ideologization of work and the beginning of unionisation in the video game industry Sociološki Pregled video game industry crunch the ideology of work neoliberalism immaterial labour |
title | Neoliberal ideologization of work and the beginning of unionisation in the video game industry |
title_full | Neoliberal ideologization of work and the beginning of unionisation in the video game industry |
title_fullStr | Neoliberal ideologization of work and the beginning of unionisation in the video game industry |
title_full_unstemmed | Neoliberal ideologization of work and the beginning of unionisation in the video game industry |
title_short | Neoliberal ideologization of work and the beginning of unionisation in the video game industry |
title_sort | neoliberal ideologization of work and the beginning of unionisation in the video game industry |
topic | video game industry crunch the ideology of work neoliberalism immaterial labour |
url | https://scindeks-clanci.ceon.rs/data/pdf/0085-6320/2023/0085-63202303928M.pdf |
work_keys_str_mv | AT maravicmanojlom neoliberalideologizationofworkandthebeginningofunionisationinthevideogameindustry |