The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job
This study examined the influence of employer attractiveness, corporate reputation, and the use of social media towards intention to apply for a job at Schneider Electric Indonesia. This study used quantitative research with multiple regression model. There were 100 fresh graduate students selected...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Mashhad: Behzad Hassannezhad Kashani
2018-07-01
|
| Series: | International Journal of Management, Accounting and Economics |
| Subjects: | |
| Online Access: | https://www.ijmae.com/article_114807_fdaa60bee3fb80aca2fe9189bff2eee6.pdf |
| _version_ | 1797690382038859776 |
|---|---|
| author | Aloysius Nugroho L Liswandi |
| author_facet | Aloysius Nugroho L Liswandi |
| author_sort | Aloysius Nugroho |
| collection | DOAJ |
| description | This study examined the influence of employer attractiveness, corporate reputation, and the use of social media towards intention to apply for a job at Schneider Electric Indonesia. This study used quantitative research with multiple regression model. There were 100 fresh graduate students selected randomly as respondents of the research. The findings of this study showed that employer attractiveness, corporate reputation, and the use of social media has significant influence toward Intention to apply for a job at Schneider Electric Indonesia. The result also showed that employer attractiveness, corporate reputation had significant influence, while the use of social media did not give a significant influence with intention to apply for a job. |
| first_indexed | 2024-03-12T01:59:47Z |
| format | Article |
| id | doaj.art-ec7f4ee6c3a84a06826f7cecce63d55a |
| institution | Directory Open Access Journal |
| issn | 2383-2126 |
| language | English |
| last_indexed | 2024-03-12T01:59:47Z |
| publishDate | 2018-07-01 |
| publisher | Mashhad: Behzad Hassannezhad Kashani |
| record_format | Article |
| series | International Journal of Management, Accounting and Economics |
| spelling | doaj.art-ec7f4ee6c3a84a06826f7cecce63d55a2023-09-07T21:51:16ZengMashhad: Behzad Hassannezhad KashaniInternational Journal of Management, Accounting and Economics2383-21262018-07-0157553565114807The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a JobAloysius Nugroho0L Liswandi1Faculty of Business, President University, Cikarang, IndonesiaFaculty of Business, President University, Cikarang, IndonesiaThis study examined the influence of employer attractiveness, corporate reputation, and the use of social media towards intention to apply for a job at Schneider Electric Indonesia. This study used quantitative research with multiple regression model. There were 100 fresh graduate students selected randomly as respondents of the research. The findings of this study showed that employer attractiveness, corporate reputation, and the use of social media has significant influence toward Intention to apply for a job at Schneider Electric Indonesia. The result also showed that employer attractiveness, corporate reputation had significant influence, while the use of social media did not give a significant influence with intention to apply for a job.https://www.ijmae.com/article_114807_fdaa60bee3fb80aca2fe9189bff2eee6.pdfemployer attractivenesscorporate reputationlinkedlnintention to apply for a job |
| spellingShingle | Aloysius Nugroho L Liswandi The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job International Journal of Management, Accounting and Economics employer attractiveness corporate reputation linkedln intention to apply for a job |
| title | The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job |
| title_full | The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job |
| title_fullStr | The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job |
| title_full_unstemmed | The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job |
| title_short | The Influence of Employer Attractiveness, Corporate Reputation and the Use of Social Media towards Intention to Apply for a Job |
| title_sort | influence of employer attractiveness corporate reputation and the use of social media towards intention to apply for a job |
| topic | employer attractiveness corporate reputation linkedln intention to apply for a job |
| url | https://www.ijmae.com/article_114807_fdaa60bee3fb80aca2fe9189bff2eee6.pdf |
| work_keys_str_mv | AT aloysiusnugroho theinfluenceofemployerattractivenesscorporatereputationandtheuseofsocialmediatowardsintentiontoapplyforajob AT lliswandi theinfluenceofemployerattractivenesscorporatereputationandtheuseofsocialmediatowardsintentiontoapplyforajob AT aloysiusnugroho influenceofemployerattractivenesscorporatereputationandtheuseofsocialmediatowardsintentiontoapplyforajob AT lliswandi influenceofemployerattractivenesscorporatereputationandtheuseofsocialmediatowardsintentiontoapplyforajob |