Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.

This article describes the pioneering green-innovation management practices of a resource-intensive corporation, Interface Inc., which is a globally operating carpet manufacturer. Even during the current economic downturn, many companies remain committed to advancing their green business agendas. Ho...

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Main Author: Tommi Lampikoski
Format: Article
Language:English
Published: Carleton University 2012-11-01
Series:Technology Innovation Management Review
Subjects:
Online Access:http://timreview.ca/sites/default/files/article_PDF/Lampikoski_TIMReview_November2012.pdf
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author Tommi Lampikoski
author_facet Tommi Lampikoski
author_sort Tommi Lampikoski
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description This article describes the pioneering green-innovation management practices of a resource-intensive corporation, Interface Inc., which is a globally operating carpet manufacturer. Even during the current economic downturn, many companies remain committed to advancing their green business agendas. However, recent research suggests that most of these companies are far from reaching substantial competitive advantage from this commitment because they lack the connection between their green agendas and core innovation-management activities. This study illustrates how Interface succeeded with radical green innovations by investing in managerial capabilities that allowed it to conduct research, recognize opportunities, and revolutionize the carpeting industry. These capabilities enabled Interface to continuously challenge and disrupt well-established management recipes, existing knowledge, and proven industrial practices, and they enabled it to create a sustainable competitive advantage through a winning portfolio of radical green innovations.
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spelling doaj.art-ecf6ea0055e5440b93b32c7eacc4cf7e2022-12-22T01:35:53ZengCarleton UniversityTechnology Innovation Management Review1927-03212012-11-01November 2012: Insights412Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.Tommi LampikoskiThis article describes the pioneering green-innovation management practices of a resource-intensive corporation, Interface Inc., which is a globally operating carpet manufacturer. Even during the current economic downturn, many companies remain committed to advancing their green business agendas. However, recent research suggests that most of these companies are far from reaching substantial competitive advantage from this commitment because they lack the connection between their green agendas and core innovation-management activities. This study illustrates how Interface succeeded with radical green innovations by investing in managerial capabilities that allowed it to conduct research, recognize opportunities, and revolutionize the carpeting industry. These capabilities enabled Interface to continuously challenge and disrupt well-established management recipes, existing knowledge, and proven industrial practices, and they enabled it to create a sustainable competitive advantage through a winning portfolio of radical green innovations.http://timreview.ca/sites/default/files/article_PDF/Lampikoski_TIMReview_November2012.pdfcarpet industrycorporate sustainabilitygreen innovationinterfaceradical innovation
spellingShingle Tommi Lampikoski
Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.
Technology Innovation Management Review
carpet industry
corporate sustainability
green innovation
interface
radical innovation
title Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.
title_full Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.
title_fullStr Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.
title_full_unstemmed Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.
title_short Green, Innovative, and Profitable: A Case Study of Managerial Capabilities at Interface Inc.
title_sort green innovative and profitable a case study of managerial capabilities at interface inc
topic carpet industry
corporate sustainability
green innovation
interface
radical innovation
url http://timreview.ca/sites/default/files/article_PDF/Lampikoski_TIMReview_November2012.pdf
work_keys_str_mv AT tommilampikoski greeninnovativeandprofitableacasestudyofmanagerialcapabilitiesatinterfaceinc