Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience

The IPB Museum, located on the Darmaga Campus of IPB University, serves as a platform to showcase its rich history, developments, and future aspirations. University museums are vital institutions, embracing innovation and fostering communities of knowledge. Previous research emphasizes the impact of...

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Main Authors: Dean Apriana Ramadhan, Syafitri Hidayati, Auzi Asfarian, Firman Ardiansyah
Format: Article
Language:English
Published: Department of Library Science Program Studi Ilmu Perpustakaan UIN Alauddin 2023-06-01
Series:Khizanah al-Hikmah
Subjects:
Online Access:https://journal.uin-alauddin.ac.id/index.php/khizanah-al-hikmah/article/view/37906
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author Dean Apriana Ramadhan
Syafitri Hidayati
Auzi Asfarian
Firman Ardiansyah
author_facet Dean Apriana Ramadhan
Syafitri Hidayati
Auzi Asfarian
Firman Ardiansyah
author_sort Dean Apriana Ramadhan
collection DOAJ
description The IPB Museum, located on the Darmaga Campus of IPB University, serves as a platform to showcase its rich history, developments, and future aspirations. University museums are vital institutions, embracing innovation and fostering communities of knowledge. Previous research emphasizes the impact of visitor experience on satisfaction and loyalty, highlighting the advantages of interactive technologies in museums for improved engagement and education. Evaluating technology's impact is crucial, and this study utilizes The Museum Tourism Experience and Experiential Value questionnaire to provide a baseline measurement and benchmark for future interventions, enabling a comprehensive evaluation of technology's impact on visitor experiences and satisfaction. In this study, 103 undergraduate students from the User Experience Design Course were invited to visit the IPB Museum to assess their experience using The Museum Tourism Experience and Experiential Value (MTEEV) questionnaire, which evaluates five aspects of the visitor experience. The students completed the questionnaire both before and after their visit, aiming to measure the impact of the museum visit on their perception and evaluate the effectiveness of the IPB Museum. The museum received lower ratings in visual appeal, entertainment, escapism, willingness to pay more, and imaginary vividness compared to visitors' past experiences, indicating potential areas for improvement to enhance the overall visitor experience. Lastly, we present our participatory strategy using MBKM and the capstone program to improve the museum experience.
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spelling doaj.art-ede3f8ff4f7a4cc3b5ec7d1c3f7945972023-07-25T19:59:41ZengDepartment of Library Science Program Studi Ilmu Perpustakaan UIN AlauddinKhizanah al-Hikmah2354-96292549-13342023-06-0111111812710.24252/kah.v11i1cf137906Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor ExperienceDean Apriana Ramadhan0Syafitri Hidayati1Auzi Asfarian2Firman Ardiansyah3Institut Pertanian BogorInstitut Pertanian BogorInstitut Pertanian BogorInstitut Pertanian BogorThe IPB Museum, located on the Darmaga Campus of IPB University, serves as a platform to showcase its rich history, developments, and future aspirations. University museums are vital institutions, embracing innovation and fostering communities of knowledge. Previous research emphasizes the impact of visitor experience on satisfaction and loyalty, highlighting the advantages of interactive technologies in museums for improved engagement and education. Evaluating technology's impact is crucial, and this study utilizes The Museum Tourism Experience and Experiential Value questionnaire to provide a baseline measurement and benchmark for future interventions, enabling a comprehensive evaluation of technology's impact on visitor experiences and satisfaction. In this study, 103 undergraduate students from the User Experience Design Course were invited to visit the IPB Museum to assess their experience using The Museum Tourism Experience and Experiential Value (MTEEV) questionnaire, which evaluates five aspects of the visitor experience. The students completed the questionnaire both before and after their visit, aiming to measure the impact of the museum visit on their perception and evaluate the effectiveness of the IPB Museum. The museum received lower ratings in visual appeal, entertainment, escapism, willingness to pay more, and imaginary vividness compared to visitors' past experiences, indicating potential areas for improvement to enhance the overall visitor experience. Lastly, we present our participatory strategy using MBKM and the capstone program to improve the museum experience.https://journal.uin-alauddin.ac.id/index.php/khizanah-al-hikmah/article/view/37906museumuniversity museumuser experience
spellingShingle Dean Apriana Ramadhan
Syafitri Hidayati
Auzi Asfarian
Firman Ardiansyah
Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience
Khizanah al-Hikmah
museum
university museum
user experience
title Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience
title_full Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience
title_fullStr Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience
title_full_unstemmed Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience
title_short Bridging the Gap Between Education and Experience: A Comparative Analysis of IPB University Museum's Visitor Experience
title_sort bridging the gap between education and experience a comparative analysis of ipb university museum s visitor experience
topic museum
university museum
user experience
url https://journal.uin-alauddin.ac.id/index.php/khizanah-al-hikmah/article/view/37906
work_keys_str_mv AT deanaprianaramadhan bridgingthegapbetweeneducationandexperienceacomparativeanalysisofipbuniversitymuseumsvisitorexperience
AT syafitrihidayati bridgingthegapbetweeneducationandexperienceacomparativeanalysisofipbuniversitymuseumsvisitorexperience
AT auziasfarian bridgingthegapbetweeneducationandexperienceacomparativeanalysisofipbuniversitymuseumsvisitorexperience
AT firmanardiansyah bridgingthegapbetweeneducationandexperienceacomparativeanalysisofipbuniversitymuseumsvisitorexperience