Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe

The expansion of the Internet has radically changed the way in which citizens travel, book and organise travel arrangements. Since innovation and new information technologies have become crucial determinants to encourage competitiveness in the tourism sector in Europe, this article investigates how...

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Main Authors: Žmuk Berislav, Mihajlović Iris
Format: Article
Language:English
Published: Sciendo 2018-11-01
Series:Croatian Review of Economic, Business and Social Statistics
Subjects:
Online Access:https://doi.org/10.2478/crebss-2018-0016
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author Žmuk Berislav
Mihajlović Iris
author_facet Žmuk Berislav
Mihajlović Iris
author_sort Žmuk Berislav
collection DOAJ
description The expansion of the Internet has radically changed the way in which citizens travel, book and organise travel arrangements. Since innovation and new information technologies have become crucial determinants to encourage competitiveness in the tourism sector in Europe, this article investigates how selected development indicators influence the Percentage of individuals that use Internet for travel and accommodation services. Eurostat data for 34 European, European Union (EU-28) and selected EU candidates, countries for 2017 were analysed. It has been presented that (1) Gross Domestic Product per capita in Purchasing Power Standards; (2) Percentage of population aged 15 to 64, by tertiary education; as well as (3) Percentage of individuals aged 16 to 74, who have basic or above basic overall digital skills, all correlate positively and strongly with the main variable under study. The conducted regression analysis has shown that variable digital skills has the greatest impact on the main variable under the study. The K-mean clustering of countries resulted with four clusters. The Western Balkan countries can be found in a cluster which has in average the lowest values of all four variables in compare to the averages of other three clusters.
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spelling doaj.art-eea3164cb4f147cc9f488b41baa4e6e52024-02-03T04:35:16ZengSciendoCroatian Review of Economic, Business and Social Statistics2459-56162018-11-0142869810.2478/crebss-2018-0016Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within EuropeŽmuk Berislav0Mihajlović Iris1University of Zagreb, Faculty of Economics and Business, Department of Statistics, Zagreb, CroatiaUniversity of Dubrovnik, Department of Economics and Business Economics, Dubrovnik, CroatiaThe expansion of the Internet has radically changed the way in which citizens travel, book and organise travel arrangements. Since innovation and new information technologies have become crucial determinants to encourage competitiveness in the tourism sector in Europe, this article investigates how selected development indicators influence the Percentage of individuals that use Internet for travel and accommodation services. Eurostat data for 34 European, European Union (EU-28) and selected EU candidates, countries for 2017 were analysed. It has been presented that (1) Gross Domestic Product per capita in Purchasing Power Standards; (2) Percentage of population aged 15 to 64, by tertiary education; as well as (3) Percentage of individuals aged 16 to 74, who have basic or above basic overall digital skills, all correlate positively and strongly with the main variable under study. The conducted regression analysis has shown that variable digital skills has the greatest impact on the main variable under the study. The K-mean clustering of countries resulted with four clusters. The Western Balkan countries can be found in a cluster which has in average the lowest values of all four variables in compare to the averages of other three clusters.https://doi.org/10.2478/crebss-2018-0016internet booking for travel and accommodationk-means clusteringoutliersregression diagnosticswestern balkan countriesc10c38
spellingShingle Žmuk Berislav
Mihajlović Iris
Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe
Croatian Review of Economic, Business and Social Statistics
internet booking for travel and accommodation
k-means clustering
outliers
regression diagnostics
western balkan countries
c10
c38
title Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe
title_full Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe
title_fullStr Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe
title_full_unstemmed Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe
title_short Online booking for travel and accommodation influenced by economic and digital development level: Position of the Western Balkan countries within Europe
title_sort online booking for travel and accommodation influenced by economic and digital development level position of the western balkan countries within europe
topic internet booking for travel and accommodation
k-means clustering
outliers
regression diagnostics
western balkan countries
c10
c38
url https://doi.org/10.2478/crebss-2018-0016
work_keys_str_mv AT zmukberislav onlinebookingfortravelandaccommodationinfluencedbyeconomicanddigitaldevelopmentlevelpositionofthewesternbalkancountrieswithineurope
AT mihajloviciris onlinebookingfortravelandaccommodationinfluencedbyeconomicanddigitaldevelopmentlevelpositionofthewesternbalkancountrieswithineurope