The risks of misusing social networks in the context of hybrid threat

The world today is ceaselessly under the influence of changing conditions and threats. The contemporary digital age enables the provision of information that serves not only as common information but also as disinformation and hoaxes. This risk is high, specifically on social networks, dramatically...

Full description

Bibliographic Details
Main Authors: Bohuslava Mihalčová, Antonín Korauš, Stanislav Šišulák, Peter Gallo, Jozef Lukáč
Format: Article
Language:English
Published: Entrepreneurship and Sustainability Center 2023-06-01
Series:Entrepreneurship and Sustainability Issues
Online Access:https://jssidoi.org/jesi/article/1097
_version_ 1797364825020432384
author Bohuslava Mihalčová
Antonín Korauš
Stanislav Šišulák
Peter Gallo
Jozef Lukáč
author_facet Bohuslava Mihalčová
Antonín Korauš
Stanislav Šišulák
Peter Gallo
Jozef Lukáč
author_sort Bohuslava Mihalčová
collection DOAJ
description The world today is ceaselessly under the influence of changing conditions and threats. The contemporary digital age enables the provision of information that serves not only as common information but also as disinformation and hoaxes. This risk is high, specifically on social networks, dramatically impacting society. The paper's main objective is to point out the danger of misusing social networks to spread disinformation as a hybrid threat to influence people's thinking and behaviour, thus endangering democratic processes in developed democratic countries. The study, which focused on the risks of misusing social networks, was conducted using the questionnaire method and was subsequently assessed using statistical tests. The results indicate no link between age and the ability to distinguish desinformation, and that age does not influence the effects of disinformation. However, we did find the opposite result in terms of education, where people with lower education share hoaxes and disinformation more. Alternative media, whose posts are shared by more than 20% of social network users, have a relatively strong presence in our environment. The possibilities of spreading disinformation are also evident in the social impacts on users, who, according to our study, fear lowering their economic well-being. The study focuses on the effects of social networks on individuals' thinking and behaviour. Because we consider this issue insufficiently studied thus far, attention must also be paid to it in the future.
first_indexed 2024-03-08T16:40:39Z
format Article
id doaj.art-eeb023c6618645ae8fbefaff51ac1191
institution Directory Open Access Journal
issn 2345-0282
language English
last_indexed 2024-03-08T16:40:39Z
publishDate 2023-06-01
publisher Entrepreneurship and Sustainability Center
record_format Article
series Entrepreneurship and Sustainability Issues
spelling doaj.art-eeb023c6618645ae8fbefaff51ac11912024-01-05T10:27:22ZengEntrepreneurship and Sustainability CenterEntrepreneurship and Sustainability Issues2345-02822023-06-0110435737110.9770/jesi.2023.10.4(22)The risks of misusing social networks in the context of hybrid threatBohuslava Mihalčováhttps://orcid.org/0000-0001-7958-3429Antonín Koraušhttps://orcid.org/0000-0003-2384-9106Stanislav Šišulákhttps://orcid.org/0000-0003-4727-9582Peter Gallohttps://orcid.org/0000-0001-5193-1997Jozef Lukáčhttps://orcid.org/0000-0003-2513-4390The world today is ceaselessly under the influence of changing conditions and threats. The contemporary digital age enables the provision of information that serves not only as common information but also as disinformation and hoaxes. This risk is high, specifically on social networks, dramatically impacting society. The paper's main objective is to point out the danger of misusing social networks to spread disinformation as a hybrid threat to influence people's thinking and behaviour, thus endangering democratic processes in developed democratic countries. The study, which focused on the risks of misusing social networks, was conducted using the questionnaire method and was subsequently assessed using statistical tests. The results indicate no link between age and the ability to distinguish desinformation, and that age does not influence the effects of disinformation. However, we did find the opposite result in terms of education, where people with lower education share hoaxes and disinformation more. Alternative media, whose posts are shared by more than 20% of social network users, have a relatively strong presence in our environment. The possibilities of spreading disinformation are also evident in the social impacts on users, who, according to our study, fear lowering their economic well-being. The study focuses on the effects of social networks on individuals' thinking and behaviour. Because we consider this issue insufficiently studied thus far, attention must also be paid to it in the future.https://jssidoi.org/jesi/article/1097
spellingShingle Bohuslava Mihalčová
Antonín Korauš
Stanislav Šišulák
Peter Gallo
Jozef Lukáč
The risks of misusing social networks in the context of hybrid threat
Entrepreneurship and Sustainability Issues
title The risks of misusing social networks in the context of hybrid threat
title_full The risks of misusing social networks in the context of hybrid threat
title_fullStr The risks of misusing social networks in the context of hybrid threat
title_full_unstemmed The risks of misusing social networks in the context of hybrid threat
title_short The risks of misusing social networks in the context of hybrid threat
title_sort risks of misusing social networks in the context of hybrid threat
url https://jssidoi.org/jesi/article/1097
work_keys_str_mv AT bohuslavamihalcova therisksofmisusingsocialnetworksinthecontextofhybridthreat
AT antoninkoraus therisksofmisusingsocialnetworksinthecontextofhybridthreat
AT stanislavsisulak therisksofmisusingsocialnetworksinthecontextofhybridthreat
AT petergallo therisksofmisusingsocialnetworksinthecontextofhybridthreat
AT jozeflukac therisksofmisusingsocialnetworksinthecontextofhybridthreat
AT bohuslavamihalcova risksofmisusingsocialnetworksinthecontextofhybridthreat
AT antoninkoraus risksofmisusingsocialnetworksinthecontextofhybridthreat
AT stanislavsisulak risksofmisusingsocialnetworksinthecontextofhybridthreat
AT petergallo risksofmisusingsocialnetworksinthecontextofhybridthreat
AT jozeflukac risksofmisusingsocialnetworksinthecontextofhybridthreat