The drone delivery services: An innovative application in an emerging economy
The rapid development of the Internet of Things (IoT) devices led to new era in the maritime and road transportation industry and research. This article studies the critical determinants of Drone delivery services (personal innovativeness, outcome expectancy, positive anticipated emotions, and perce...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2023-06-01
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| Series: | Asian Journal of Shipping and Logistics |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2092521223000020 |
| _version_ | 1797821600255442944 |
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| author | Nguyen Thi Khanh Chi Le Thai Phong Nguyen Thi Hanh |
| author_facet | Nguyen Thi Khanh Chi Le Thai Phong Nguyen Thi Hanh |
| author_sort | Nguyen Thi Khanh Chi |
| collection | DOAJ |
| description | The rapid development of the Internet of Things (IoT) devices led to new era in the maritime and road transportation industry and research. This article studies the critical determinants of Drone delivery services (personal innovativeness, outcome expectancy, positive anticipated emotions, and perceived risk) on customer willingness to use Drone in an emerging economy. The article employs correlation analysis and structural equation modeling (SEM) to analyze the data of 602 valid observations collected in the structured questionnaire survey in Vietnam. Empirical results indicate that outcome expectancy and personal innovativeness positively impact customer attitude and anticipated emotion, while outcome expectancy has the strongest influence. These findings also show that outcome expectancy and personal innovativeness have an effect on customer willingness to use Drone through their positive attitude and positive anticipated emotions. Interestingly, the perceived risk of Drone is considered a moderator in reducing the relationship between customer attitude and willingness to use Drone while it has an insignificant impact on customer emotion and willingness to use. |
| first_indexed | 2024-03-13T09:55:10Z |
| format | Article |
| id | doaj.art-ef9a9c95551245abb55bc656cf99ceb5 |
| institution | Directory Open Access Journal |
| issn | 2092-5212 |
| language | English |
| last_indexed | 2024-03-13T09:55:10Z |
| publishDate | 2023-06-01 |
| publisher | Elsevier |
| record_format | Article |
| series | Asian Journal of Shipping and Logistics |
| spelling | doaj.art-ef9a9c95551245abb55bc656cf99ceb52023-05-24T04:20:11ZengElsevierAsian Journal of Shipping and Logistics2092-52122023-06-013923945The drone delivery services: An innovative application in an emerging economyNguyen Thi Khanh Chi0Le Thai Phong1Nguyen Thi Hanh2Corresponding author.; Foreign Trade University, Hanoi, VietnamForeign Trade University, Hanoi, VietnamForeign Trade University, Hanoi, VietnamThe rapid development of the Internet of Things (IoT) devices led to new era in the maritime and road transportation industry and research. This article studies the critical determinants of Drone delivery services (personal innovativeness, outcome expectancy, positive anticipated emotions, and perceived risk) on customer willingness to use Drone in an emerging economy. The article employs correlation analysis and structural equation modeling (SEM) to analyze the data of 602 valid observations collected in the structured questionnaire survey in Vietnam. Empirical results indicate that outcome expectancy and personal innovativeness positively impact customer attitude and anticipated emotion, while outcome expectancy has the strongest influence. These findings also show that outcome expectancy and personal innovativeness have an effect on customer willingness to use Drone through their positive attitude and positive anticipated emotions. Interestingly, the perceived risk of Drone is considered a moderator in reducing the relationship between customer attitude and willingness to use Drone while it has an insignificant impact on customer emotion and willingness to use.http://www.sciencedirect.com/science/article/pii/S2092521223000020Drone delivery serviceCustomer attitudeOutcome expectancyPerceived risk |
| spellingShingle | Nguyen Thi Khanh Chi Le Thai Phong Nguyen Thi Hanh The drone delivery services: An innovative application in an emerging economy Asian Journal of Shipping and Logistics Drone delivery service Customer attitude Outcome expectancy Perceived risk |
| title | The drone delivery services: An innovative application in an emerging economy |
| title_full | The drone delivery services: An innovative application in an emerging economy |
| title_fullStr | The drone delivery services: An innovative application in an emerging economy |
| title_full_unstemmed | The drone delivery services: An innovative application in an emerging economy |
| title_short | The drone delivery services: An innovative application in an emerging economy |
| title_sort | drone delivery services an innovative application in an emerging economy |
| topic | Drone delivery service Customer attitude Outcome expectancy Perceived risk |
| url | http://www.sciencedirect.com/science/article/pii/S2092521223000020 |
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