Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia

Purpose: This paper investigates the competitiveness of the food and beverages (F&B) industry in Malaysia and examines the Small and Medium Enterprises' (SMEs) demand and key perceptions towards challenges in halal logistics.  Methodology: This paper adopted SWOT analysis to understand th...

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Main Authors: Maizaitulaidawati Md Husin, Suzilawati Kamarudin, Adriana Mohd Rizal
Format: Article
Language:English
Published: P3EI-Center for Islamic Economics Studies and Development 2021-06-01
Series:Asian Journal of Islamic Management
Subjects:
Online Access:http://journal.uii.ac.id/AJIM/article/view/19258
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author Maizaitulaidawati Md Husin
Suzilawati Kamarudin
Adriana Mohd Rizal
author_facet Maizaitulaidawati Md Husin
Suzilawati Kamarudin
Adriana Mohd Rizal
author_sort Maizaitulaidawati Md Husin
collection DOAJ
description Purpose: This paper investigates the competitiveness of the food and beverages (F&B) industry in Malaysia and examines the Small and Medium Enterprises' (SMEs) demand and key perceptions towards challenges in halal logistics.  Methodology: This paper adopted SWOT analysis to understand the internal (strengths, weaknesses) and external (opportunities and threats) competitiveness of the industry. Interview sessions were conducted with 10 SMEs’ owners in the food industry from December 2020 until February 2021.  Findings: The SWOT analysis identified several strengths (e.g. workforce diversity, well-established equipment, and facilities), weaknesses (e.g. a limited number of skilled workforce, lack of industrial collaboration, lack of distribution channel), opportunities (e.g. increasing food demand, advanced technology, supportive government initiatives, favorable business environment) and threats (e.g. high cost, new and changing regulation). The SMEs’ perception towards key challenges in halal logistics was also identified. Research limitations/implications: This paper provides an understanding of the competitiveness of the F&B industry, sheds light on the key challenges faced by SME owners in halal logistics, and offers strategies to solve the issues. This study, however, is limited to Malaysia’s experience.  Practical implications: This paper will contribute to future studies in the similar field and offers a guide for Halal logistics players, including practitioners and policymakers, to understand their business environment better. The identification of SMEs’ SWOT will be helpful for the businesses to move forward. Originality: The value of this paper lies in the knowledge of SMEs, especially in the F&B industry. 
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spelling doaj.art-f1954187d0f04743977773c678afc3e62022-12-22T03:44:02ZengP3EI-Center for Islamic Economics Studies and DevelopmentAsian Journal of Islamic Management2746-00372722-23302021-06-013110.20885/ajim.vol3.iss1.art110703Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in MalaysiaMaizaitulaidawati Md Husin0Suzilawati Kamarudin1Adriana Mohd Rizal2Azman Hashim International Business School, Universiti Teknologi Malaysia, Kuala Lumpur, MalaysiaUniversity of Business and Technology, Jeddah, Saudi ArabiaAzman Hashim International Business School, Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia Purpose: This paper investigates the competitiveness of the food and beverages (F&B) industry in Malaysia and examines the Small and Medium Enterprises' (SMEs) demand and key perceptions towards challenges in halal logistics.  Methodology: This paper adopted SWOT analysis to understand the internal (strengths, weaknesses) and external (opportunities and threats) competitiveness of the industry. Interview sessions were conducted with 10 SMEs’ owners in the food industry from December 2020 until February 2021.  Findings: The SWOT analysis identified several strengths (e.g. workforce diversity, well-established equipment, and facilities), weaknesses (e.g. a limited number of skilled workforce, lack of industrial collaboration, lack of distribution channel), opportunities (e.g. increasing food demand, advanced technology, supportive government initiatives, favorable business environment) and threats (e.g. high cost, new and changing regulation). The SMEs’ perception towards key challenges in halal logistics was also identified. Research limitations/implications: This paper provides an understanding of the competitiveness of the F&B industry, sheds light on the key challenges faced by SME owners in halal logistics, and offers strategies to solve the issues. This study, however, is limited to Malaysia’s experience.  Practical implications: This paper will contribute to future studies in the similar field and offers a guide for Halal logistics players, including practitioners and policymakers, to understand their business environment better. The identification of SMEs’ SWOT will be helpful for the businesses to move forward. Originality: The value of this paper lies in the knowledge of SMEs, especially in the F&B industry.  http://journal.uii.ac.id/AJIM/article/view/19258Small and medium-sized enterprises (SMEs)competitivenesshalallogisticSWOTfood and beverages.
spellingShingle Maizaitulaidawati Md Husin
Suzilawati Kamarudin
Adriana Mohd Rizal
Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia
Asian Journal of Islamic Management
Small and medium-sized enterprises (SMEs)
competitiveness
halal
logistic
SWOT
food and beverages.
title Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia
title_full Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia
title_fullStr Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia
title_full_unstemmed Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia
title_short Food and beverage industry competitiveness and halal logistics: Perspective from small and medium enterprises in Malaysia
title_sort food and beverage industry competitiveness and halal logistics perspective from small and medium enterprises in malaysia
topic Small and medium-sized enterprises (SMEs)
competitiveness
halal
logistic
SWOT
food and beverages.
url http://journal.uii.ac.id/AJIM/article/view/19258
work_keys_str_mv AT maizaitulaidawatimdhusin foodandbeverageindustrycompetitivenessandhalallogisticsperspectivefromsmallandmediumenterprisesinmalaysia
AT suzilawatikamarudin foodandbeverageindustrycompetitivenessandhalallogisticsperspectivefromsmallandmediumenterprisesinmalaysia
AT adrianamohdrizal foodandbeverageindustrycompetitivenessandhalallogisticsperspectivefromsmallandmediumenterprisesinmalaysia