Research on service quality of professional education based on the PZB service quality model

With the arrival of Internet technology and the information era, China’s higher education has entered a new stage of development. In this context, new learning methods represented by “Internet+” have gradually emerged and rapidly spread, and traditional classroom teaching is facing a huge impact. At...

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Main Authors: Xuejun Deng, Liang Liu, Xiaojun Liu
Format: Article
Language:English
Published: Frontiers Media S.A. 2023-12-01
Series:Frontiers in Education
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/feduc.2023.1325256/full
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author Xuejun Deng
Liang Liu
Xiaojun Liu
author_facet Xuejun Deng
Liang Liu
Xiaojun Liu
author_sort Xuejun Deng
collection DOAJ
description With the arrival of Internet technology and the information era, China’s higher education has entered a new stage of development. In this context, new learning methods represented by “Internet+” have gradually emerged and rapidly spread, and traditional classroom teaching is facing a huge impact. At the same time, more and more students choose to learn independently through online courses due to resource constraints, time and space. This new learning method has posed a great challenge to the traditional education concept. Therefore, how to improve the quality of college education services has become one of the urgent problems to be solved at present. In this paper, from the perspective of service quality of college education, it is of practical significance to apply the theory of hybrid service quality to college hybrid education to explore its service quality improvement strategy. In this paper, the application of the PZB service quality model in professional education teaching is studied and discussed by using the methods of literature, mathematical statistics, and logical analysis. In this paper, the structure of the service quality evaluation system, influencing factors and results analysis, and the summary of improvement suggestions are deeply analyzed.
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spelling doaj.art-f1dc42aeeb704cd09de79eaa822018e72023-12-04T06:42:00ZengFrontiers Media S.A.Frontiers in Education2504-284X2023-12-01810.3389/feduc.2023.13252561325256Research on service quality of professional education based on the PZB service quality modelXuejun Deng0Liang Liu1Xiaojun Liu2School of Business, Shenzhen Institute of Technology, Shenzhen, Guangdong, ChinaFaculty of International Tourism and Management, City University of Macau, Macau, Taipa, ChinaSchool of Business, Shenzhen Institute of Technology, Shenzhen, Guangdong, ChinaWith the arrival of Internet technology and the information era, China’s higher education has entered a new stage of development. In this context, new learning methods represented by “Internet+” have gradually emerged and rapidly spread, and traditional classroom teaching is facing a huge impact. At the same time, more and more students choose to learn independently through online courses due to resource constraints, time and space. This new learning method has posed a great challenge to the traditional education concept. Therefore, how to improve the quality of college education services has become one of the urgent problems to be solved at present. In this paper, from the perspective of service quality of college education, it is of practical significance to apply the theory of hybrid service quality to college hybrid education to explore its service quality improvement strategy. In this paper, the application of the PZB service quality model in professional education teaching is studied and discussed by using the methods of literature, mathematical statistics, and logical analysis. In this paper, the structure of the service quality evaluation system, influencing factors and results analysis, and the summary of improvement suggestions are deeply analyzed.https://www.frontiersin.org/articles/10.3389/feduc.2023.1325256/fullquality of teaching serviceshigher school educationPZB service qualityDelphi methodhierarchical analysis method
spellingShingle Xuejun Deng
Liang Liu
Xiaojun Liu
Research on service quality of professional education based on the PZB service quality model
Frontiers in Education
quality of teaching services
higher school education
PZB service quality
Delphi method
hierarchical analysis method
title Research on service quality of professional education based on the PZB service quality model
title_full Research on service quality of professional education based on the PZB service quality model
title_fullStr Research on service quality of professional education based on the PZB service quality model
title_full_unstemmed Research on service quality of professional education based on the PZB service quality model
title_short Research on service quality of professional education based on the PZB service quality model
title_sort research on service quality of professional education based on the pzb service quality model
topic quality of teaching services
higher school education
PZB service quality
Delphi method
hierarchical analysis method
url https://www.frontiersin.org/articles/10.3389/feduc.2023.1325256/full
work_keys_str_mv AT xuejundeng researchonservicequalityofprofessionaleducationbasedonthepzbservicequalitymodel
AT liangliu researchonservicequalityofprofessionaleducationbasedonthepzbservicequalitymodel
AT xiaojunliu researchonservicequalityofprofessionaleducationbasedonthepzbservicequalitymodel