‘Into the Unknown’: Using facet methodology to explore the Disney Princess Phenomenon

The Disney Princesses are 18 royal characters featured in Disney and Pixar animated films, merchandise, marketing, and consumer experiences, marketed towards young consumers. Whilst much research has focussed on the representation of gender in Disney Princess films, there has been little focus on th...

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Bibliographic Details
Main Author: Robyn Muir
Format: Article
Language:English
Published: SAGE Publishing 2022-07-01
Series:Methodological Innovations
Online Access:https://doi.org/10.1177/20597991221090453