Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang

Virtual tour is a tourism activity that is carried out through web browsing using media such as images or videos to provide users with the feeling of being in the tourist destination. This activity can also be used as a means to promote tourist attractions. One group that is expected to adopt this v...

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Main Authors: Alhapen Ruslin Chandra, Afifah Afifah, Alfatah Haries, Rafidola Mareta Riesa, Tuti Azra
Format: Article
Language:Indonesian
Published: Universitas Merdeka Malang 2023-06-01
Series:Jurnal Pariwisata Pesona
Subjects:
Online Access:https://jurnal.unmer.ac.id/index.php/jpp/article/view/9325
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author Alhapen Ruslin Chandra
Afifah Afifah
Alfatah Haries
Rafidola Mareta Riesa
Tuti Azra
author_facet Alhapen Ruslin Chandra
Afifah Afifah
Alfatah Haries
Rafidola Mareta Riesa
Tuti Azra
author_sort Alhapen Ruslin Chandra
collection DOAJ
description Virtual tour is a tourism activity that is carried out through web browsing using media such as images or videos to provide users with the feeling of being in the tourist destination. This activity can also be used as a means to promote tourist attractions. One group that is expected to adopt this virtual tour technology is Kelompok Sadar Wisata (Pokdarwis), as this group has a role in promoting local tourist attractions.  Virtual tour is a relatively low-cost promotional tool compared to other promotional media, yet with a wider reach of audience. This research aims to identify the understanding and ability of Pokdarwis Padang City related to the acceptance of virtual tour technology. This study was conducted through questionnaires involving 48 leaders and members of Pokdarwis of Padang City, where technical knowledge, ease of use, and perception of the benefits of virtual tour formed the basis of the questions. Descriptive analysis results show that the majority of Pokdarwis members lack of adequate knowledge of virtual tour and the appropriate use of technology in creating virtual tour. On the other hand, Pokdarwis members are already able to use social media but lack of adequate technical skills in creating virtual tour content.
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spelling doaj.art-f2f331935c664cf1b728e2fb944876ac2023-08-31T03:17:44ZindUniversitas Merdeka MalangJurnal Pariwisata Pesona1410-72522541-58592023-06-0181839010.26905/jpp.v8i1.93253912Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of PadangAlhapen Ruslin Chandra0Afifah Afifah1Alfatah Haries2Rafidola Mareta Riesa3Tuti Azra4Politeknik Negeri PadangPoliteknik Negeri PadangPoliteknik Negeri PadangPoliteknik Negeri PadangPoliteknik Negeri PadangVirtual tour is a tourism activity that is carried out through web browsing using media such as images or videos to provide users with the feeling of being in the tourist destination. This activity can also be used as a means to promote tourist attractions. One group that is expected to adopt this virtual tour technology is Kelompok Sadar Wisata (Pokdarwis), as this group has a role in promoting local tourist attractions.  Virtual tour is a relatively low-cost promotional tool compared to other promotional media, yet with a wider reach of audience. This research aims to identify the understanding and ability of Pokdarwis Padang City related to the acceptance of virtual tour technology. This study was conducted through questionnaires involving 48 leaders and members of Pokdarwis of Padang City, where technical knowledge, ease of use, and perception of the benefits of virtual tour formed the basis of the questions. Descriptive analysis results show that the majority of Pokdarwis members lack of adequate knowledge of virtual tour and the appropriate use of technology in creating virtual tour. On the other hand, Pokdarwis members are already able to use social media but lack of adequate technical skills in creating virtual tour content.https://jurnal.unmer.ac.id/index.php/jpp/article/view/9325pokdarwistechnology–organization–environmentvirtual tour
spellingShingle Alhapen Ruslin Chandra
Afifah Afifah
Alfatah Haries
Rafidola Mareta Riesa
Tuti Azra
Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang
Jurnal Pariwisata Pesona
pokdarwis
technology–organization–environment
virtual tour
title Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang
title_full Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang
title_fullStr Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang
title_full_unstemmed Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang
title_short Identifying the level of virtual tourism technology knowledge of tourism awareness groups in the City of Padang
title_sort identifying the level of virtual tourism technology knowledge of tourism awareness groups in the city of padang
topic pokdarwis
technology–organization–environment
virtual tour
url https://jurnal.unmer.ac.id/index.php/jpp/article/view/9325
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