Do National Export Promotion Programs in Indonesia support export competitiveness?

This study examines the influence of export promotion programs (EPPs) in Indonesia on companies' resources, capabilities, strategies, and competitiveness, and whether such programs positively impact export performance and finances. Using data from 204 exporting companies in Indonesia and the st...

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Main Authors: Unggul Heriqbaldi, Miguel Angel Esquivias, Bhimo Rizky Samudro, Wahyu Widodo
Format: Article
Language:English
Published: Elsevier 2023-06-01
Series:Heliyon
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2405844023041257
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author Unggul Heriqbaldi
Miguel Angel Esquivias
Bhimo Rizky Samudro
Wahyu Widodo
author_facet Unggul Heriqbaldi
Miguel Angel Esquivias
Bhimo Rizky Samudro
Wahyu Widodo
author_sort Unggul Heriqbaldi
collection DOAJ
description This study examines the influence of export promotion programs (EPPs) in Indonesia on companies' resources, capabilities, strategies, and competitiveness, and whether such programs positively impact export performance and finances. Using data from 204 exporting companies in Indonesia and the structural equation model for analysis, this study finds that participation in EPPs reinforces the organizational resources and exporting capabilities needed for developing successful export strategies. This allows for the creation of competitive advantages in export costs, product superiority, and effective distribution, which in turn increases performance in terms of market share and finance. The results also indicate that the effect of EPPs is relatively more significant on small companies and those with more export experience. They confirm that EPPs have the most significant impact on firms’ resources and capabilities, and that assistance programs that aim to improve organizational capabilities are needed to enhance marketing strategies. While innovative capabilities and business intelligence offer great potential to support export performance, EPP-type assistance programs have not been adequately developed in Indonesia.
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spelling doaj.art-f2f4d37a13264e09a7bdc444489509e92023-06-05T04:13:01ZengElsevierHeliyon2405-84402023-06-0196e16918Do National Export Promotion Programs in Indonesia support export competitiveness?Unggul Heriqbaldi0Miguel Angel Esquivias1Bhimo Rizky Samudro2Wahyu Widodo3Faculty of Economics and Business, Universitas Airlangga, Surabaya, 60226, IndonesiaFaculty of Economics and Business, Universitas Airlangga, Surabaya, 60226, Indonesia; Corresponding author.Faculty of Economics and Business, Universitas Sebelas Maret, Surakarta, 57126, IndonesiaFakultas Ekonomika Dan Bisnis, Universitas Diponegoro, Semarang, 50275, IndonesiaThis study examines the influence of export promotion programs (EPPs) in Indonesia on companies' resources, capabilities, strategies, and competitiveness, and whether such programs positively impact export performance and finances. Using data from 204 exporting companies in Indonesia and the structural equation model for analysis, this study finds that participation in EPPs reinforces the organizational resources and exporting capabilities needed for developing successful export strategies. This allows for the creation of competitive advantages in export costs, product superiority, and effective distribution, which in turn increases performance in terms of market share and finance. The results also indicate that the effect of EPPs is relatively more significant on small companies and those with more export experience. They confirm that EPPs have the most significant impact on firms’ resources and capabilities, and that assistance programs that aim to improve organizational capabilities are needed to enhance marketing strategies. While innovative capabilities and business intelligence offer great potential to support export performance, EPP-type assistance programs have not been adequately developed in Indonesia.http://www.sciencedirect.com/science/article/pii/S2405844023041257Resource-based viewExport promotion programsExport competitivenessExport marketing strategyFirm performanceSmall and medium enterprises
spellingShingle Unggul Heriqbaldi
Miguel Angel Esquivias
Bhimo Rizky Samudro
Wahyu Widodo
Do National Export Promotion Programs in Indonesia support export competitiveness?
Heliyon
Resource-based view
Export promotion programs
Export competitiveness
Export marketing strategy
Firm performance
Small and medium enterprises
title Do National Export Promotion Programs in Indonesia support export competitiveness?
title_full Do National Export Promotion Programs in Indonesia support export competitiveness?
title_fullStr Do National Export Promotion Programs in Indonesia support export competitiveness?
title_full_unstemmed Do National Export Promotion Programs in Indonesia support export competitiveness?
title_short Do National Export Promotion Programs in Indonesia support export competitiveness?
title_sort do national export promotion programs in indonesia support export competitiveness
topic Resource-based view
Export promotion programs
Export competitiveness
Export marketing strategy
Firm performance
Small and medium enterprises
url http://www.sciencedirect.com/science/article/pii/S2405844023041257
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AT bhimorizkysamudro donationalexportpromotionprogramsinindonesiasupportexportcompetitiveness
AT wahyuwidodo donationalexportpromotionprogramsinindonesiasupportexportcompetitiveness