The Rhetoric of PowerPoint

The presentation program PowerPoint is probably the most used tool in the schools, high schools and universities of today. The use of this program, however, comes at a cost, because it is not just a different and neutral way of teaching. Like the use of any technology, PowerPoint affects not only th...

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Bibliographic Details
Main Author: Jens E. Kjeldsen
Format: Article
Language:English
Published: Inland Norway University of Applied Sciences 2006-12-01
Series:Seminar.net
Online Access:https://journals.hioa.no/index.php/seminar/article/view/2523
Description
Summary:The presentation program PowerPoint is probably the most used tool in the schools, high schools and universities of today. The use of this program, however, comes at a cost, because it is not just a different and neutral way of teaching. Like the use of any technology, PowerPoint affects not only the way we present and teach, but also the way we think, learn and understand. The program carries an inherent tendency to crate fragmentation of thought and cognitive overload. In order to avoid this we should stop thinking in terms of technology and begin to think rhetorically. What we need is media rhetoracy: the ability to communicate persuasively and appropriately.
ISSN:1504-4831