RESEARCH INTO THE CONSUMER ADOPTION OF NEW SERVICES TECHNOLOGIES: A CRITICAL REVIEW
Consumer research into new technologies in the retail services area has evolved from unsophisticated industry studies. Focusing on point-of-sale scanning systems, various research studies are reviewed following an indication of the more general conceptual bases which could be relevant internationall...
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| Format: | Article |
| Language: | English |
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Pluto Journals
1986-05-01
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| Series: | Prometheus |
| Online Access: | https://www.scienceopen.com/hosted-document?doi=10.1080/08109028608629586 |