Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners

This paper explores the interweaving of socialist ideology and the everyday in late socialist Czechoslovakia by analyzing the content of a popular hobby magazine and of a television series between 1968 and 1989. The magazine and the series relate to the phenomenon of weekend cottage ownership, which...

Full description

Bibliographic Details
Main Author: Kristina Alda
Format: Article
Language:ces
Published: Univerzita Karlova, Filozofická Fakulta 2020-11-01
Series:Studia Ethnologica Pragensia
Subjects:
Online Access:https://studiaethnologicapragensia.ff.cuni.cz/wp-content/uploads/sites/3/2020/11/Kristina_Alda_21-36.pdf
_version_ 1818751241903144960
author Kristina Alda
author_facet Kristina Alda
author_sort Kristina Alda
collection DOAJ
description This paper explores the interweaving of socialist ideology and the everyday in late socialist Czechoslovakia by analyzing the content of a popular hobby magazine and of a television series between 1968 and 1989. The magazine and the series relate to the phenomenon of weekend cottage ownership, which became especially popular among Czechs and Slovaks from the late 1960s to 80s. While not overtly oppositional to the socialist state, cottage ownership was perceived as potentially dangerous by state authorities because the values it promoted — self-reliance, acquisition of personal property, recreation for private pleasure — ran counter to the state ideology. Based on the analysis of the magazine and the series, this article argues that the subtle use of language in state-controlled media helped to subsume the practice of cottage ownership and to create a distinct public that was incorporated into socialist discourse, stripping the practice of undesirable connotations such as materialism and individualism.
first_indexed 2024-12-18T04:32:27Z
format Article
id doaj.art-f3ddc74d7fd442209ce4f0f719e70552
institution Directory Open Access Journal
issn 1803-9812
2336-6699
language ces
last_indexed 2024-12-18T04:32:27Z
publishDate 2020-11-01
publisher Univerzita Karlova, Filozofická Fakulta
record_format Article
series Studia Ethnologica Pragensia
spelling doaj.art-f3ddc74d7fd442209ce4f0f719e705522022-12-21T21:20:57ZcesUniverzita Karlova, Filozofická FakultaStudia Ethnologica Pragensia1803-98122336-66992020-11-0112136Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage ownersKristina Alda0University of Toronto, Canada / Institute of Sociology of the Czech Academy of SciencesThis paper explores the interweaving of socialist ideology and the everyday in late socialist Czechoslovakia by analyzing the content of a popular hobby magazine and of a television series between 1968 and 1989. The magazine and the series relate to the phenomenon of weekend cottage ownership, which became especially popular among Czechs and Slovaks from the late 1960s to 80s. While not overtly oppositional to the socialist state, cottage ownership was perceived as potentially dangerous by state authorities because the values it promoted — self-reliance, acquisition of personal property, recreation for private pleasure — ran counter to the state ideology. Based on the analysis of the magazine and the series, this article argues that the subtle use of language in state-controlled media helped to subsume the practice of cottage ownership and to create a distinct public that was incorporated into socialist discourse, stripping the practice of undesirable connotations such as materialism and individualism.https://studiaethnologicapragensia.ff.cuni.cz/wp-content/uploads/sites/3/2020/11/Kristina_Alda_21-36.pdflate socialismczechoslovakiapublicprivatepublicspopular mediaeveryday practices
spellingShingle Kristina Alda
Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
Studia Ethnologica Pragensia
late socialism
czechoslovakia
public
private
publics
popular media
everyday practices
title Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
title_full Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
title_fullStr Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
title_full_unstemmed Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
title_short Getting away? How state-run media in late-socialist Czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
title_sort getting away how state run media in late socialist czechoslovakia helped to subtly control potentially dangerous everyday practices among cottage owners
topic late socialism
czechoslovakia
public
private
publics
popular media
everyday practices
url https://studiaethnologicapragensia.ff.cuni.cz/wp-content/uploads/sites/3/2020/11/Kristina_Alda_21-36.pdf
work_keys_str_mv AT kristinaalda gettingawayhowstaterunmediainlatesocialistczechoslovakiahelpedtosubtlycontrolpotentiallydangerouseverydaypracticesamongcottageowners