Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19

The decrease of tourist visits in Bone Bolango Regency as a portrait of Covid-19 impact indicates the strategic objectives of Tourism and Creative Economy Department (Disparekraf), which is to increase the number of tourists, cannot be achieved. The purpose of this study is to identify the departmen...

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Main Authors: Taufik R. Talalu, Bondan Ariyanto Sadewo
Format: Article
Language:English
Published: Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang 2021-12-01
Series:Islamic Communication Journal
Subjects:
Online Access:https://journal.walisongo.ac.id/index.php/icj/article/view/8172
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author Taufik R. Talalu
Bondan Ariyanto Sadewo
author_facet Taufik R. Talalu
Bondan Ariyanto Sadewo
author_sort Taufik R. Talalu
collection DOAJ
description The decrease of tourist visits in Bone Bolango Regency as a portrait of Covid-19 impact indicates the strategic objectives of Tourism and Creative Economy Department (Disparekraf), which is to increase the number of tourists, cannot be achieved. The purpose of this study is to identify the department’s method to increase the number of tourists in order to restore the tourism sector in the region, as well as the application of tourism communication management, specifically the settings of tourism communication channel by the department. The data was collected using interviews, observation, and documentation study to be analyzed based on the four stages in the interactive model by Miles Huberman; namely data collection, data reduction, data display, and conclusion. The findings showed the settings of the communication channel was expected to restore the tourism sector in Bone Bolango Regency with both internal and external audience, while WhatsApp and Zoom were used for internal audiences. Facebook, Instagram, and the website were used for external audiences. These channels were used because it was more practical and reached more external audiences. However, it did not contain attractive and complete informations regarding tourist attraction in Bone Bolango Regency.
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spelling doaj.art-f3e4dadb07f44091a13c49cd132247232023-08-16T02:57:28ZengProgram Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo SemarangIslamic Communication Journal2541-51822615-35802021-12-016222323210.21580/icj.2021.6.2.81723360Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19Taufik R. Talalu0Bondan Ariyanto Sadewo1Institut Agama Islam Negeri Sultan Amai GorontaloUniversitas Negeri GorontaloThe decrease of tourist visits in Bone Bolango Regency as a portrait of Covid-19 impact indicates the strategic objectives of Tourism and Creative Economy Department (Disparekraf), which is to increase the number of tourists, cannot be achieved. The purpose of this study is to identify the department’s method to increase the number of tourists in order to restore the tourism sector in the region, as well as the application of tourism communication management, specifically the settings of tourism communication channel by the department. The data was collected using interviews, observation, and documentation study to be analyzed based on the four stages in the interactive model by Miles Huberman; namely data collection, data reduction, data display, and conclusion. The findings showed the settings of the communication channel was expected to restore the tourism sector in Bone Bolango Regency with both internal and external audience, while WhatsApp and Zoom were used for internal audiences. Facebook, Instagram, and the website were used for external audiences. These channels were used because it was more practical and reached more external audiences. However, it did not contain attractive and complete informations regarding tourist attraction in Bone Bolango Regency.https://journal.walisongo.ac.id/index.php/icj/article/view/8172bone bolangocovid-19manajemen komunikasi pariwisata
spellingShingle Taufik R. Talalu
Bondan Ariyanto Sadewo
Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19
Islamic Communication Journal
bone bolango
covid-19
manajemen komunikasi pariwisata
title Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19
title_full Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19
title_fullStr Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19
title_full_unstemmed Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19
title_short Manajemen komunikasi pariwisata: bone bolango dan pandemi covid-19
title_sort manajemen komunikasi pariwisata bone bolango dan pandemi covid 19
topic bone bolango
covid-19
manajemen komunikasi pariwisata
url https://journal.walisongo.ac.id/index.php/icj/article/view/8172
work_keys_str_mv AT taufikrtalalu manajemenkomunikasipariwisatabonebolangodanpandemicovid19
AT bondanariyantosadewo manajemenkomunikasipariwisatabonebolangodanpandemicovid19