Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society

The article reveals problems and directions of establishment of responsibility of business in Ukraine for successful, sustainable and long-term interaction of entrepreneurship, power and society. The article conducts graphic-analytical analysis of advantages of implementation of the responsibility s...

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Main Authors: Klіmenko Olena M., Maschenko Marina A.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2014-01-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/pdf/2014/1_0/51_55.pdf
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author Klіmenko Olena M.
Maschenko Marina A.
author_facet Klіmenko Olena M.
Maschenko Marina A.
author_sort Klіmenko Olena M.
collection DOAJ
description The article reveals problems and directions of establishment of responsibility of business in Ukraine for successful, sustainable and long-term interaction of entrepreneurship, power and society. The article conducts graphic-analytical analysis of advantages of implementation of the responsibility strategy, which allowed a conclusion that more than two thirds of Ukrainian enterprises believe that social responsibility measures exert influence upon possibilities of an organisation to find and keep best workers, formation of a positive image and improvement of reputation and creation of competitive advantages. The article shows that development of corporate social responsibility has just started its development in Ukraine. That is why, the majority of domestic enterprises face the task of achieving the economic side of this responsibility. Which means that partnership programmes of support of society, social investments and charity should become the basis of social responsibility. The article offers to distribute the sphere of application of social responsibility, namely: companies should transform corporate social responsibility upon corporate social benefit. Mentality of social entrepreneurship is capable of assisting even major enterprises in finding new markets, new services in existing markets and expansion of the existing markets. Solution of social and ecological problems in partnership with the power and public organisations constitutes certain possibilities for sustainable development of an enterprise.
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spelling doaj.art-f46cc67f03e3451da4e024e0cd410c892022-12-22T02:58:45ZengResearch Centre of Industrial Problems of Development of NAS of UkraineBìznes Inform2222-44592014-01-0115155Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and SocietyKlіmenko Olena M.0Maschenko Marina A.1 Kharkiv National University of Economics Kharkiv National University of Economics The article reveals problems and directions of establishment of responsibility of business in Ukraine for successful, sustainable and long-term interaction of entrepreneurship, power and society. The article conducts graphic-analytical analysis of advantages of implementation of the responsibility strategy, which allowed a conclusion that more than two thirds of Ukrainian enterprises believe that social responsibility measures exert influence upon possibilities of an organisation to find and keep best workers, formation of a positive image and improvement of reputation and creation of competitive advantages. The article shows that development of corporate social responsibility has just started its development in Ukraine. That is why, the majority of domestic enterprises face the task of achieving the economic side of this responsibility. Which means that partnership programmes of support of society, social investments and charity should become the basis of social responsibility. The article offers to distribute the sphere of application of social responsibility, namely: companies should transform corporate social responsibility upon corporate social benefit. Mentality of social entrepreneurship is capable of assisting even major enterprises in finding new markets, new services in existing markets and expansion of the existing markets. Solution of social and ecological problems in partnership with the power and public organisations constitutes certain possibilities for sustainable development of an enterprise.http://www.business-inform.net/pdf/2014/1_0/51_55.pdfbusinessdevelopmentsocial responsibilitysocial partnershipstakeholdersphilanthropy
spellingShingle Klіmenko Olena M.
Maschenko Marina A.
Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society
Bìznes Inform
business
development
social responsibility
social partnership
stakeholders
philanthropy
title Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society
title_full Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society
title_fullStr Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society
title_full_unstemmed Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society
title_short Distribution of Corporate Responsibility in Ukraine as Implementation of the Strategy of the Partnership of Entrepreneurship, Power and Society
title_sort distribution of corporate responsibility in ukraine as implementation of the strategy of the partnership of entrepreneurship power and society
topic business
development
social responsibility
social partnership
stakeholders
philanthropy
url http://www.business-inform.net/pdf/2014/1_0/51_55.pdf
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