Representation of Women in the News: Balancing between Career and Family Life

An in-depth literature review showed that women, despite their increasingly prominent roles worldwide, continue to be persistently underrepresented and stereotyped in news media. This study aimed to investigate the extent to which the representation of women changed over time in two Dutch-speaking B...

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Main Author: Hanne Vandenberghe
Format: Article
Language:English
Published: Cogitatio 2019-02-01
Series:Media and Communication
Subjects:
Online Access:https://www.cogitatiopress.com/mediaandcommunication/article/view/1627
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author Hanne Vandenberghe
author_facet Hanne Vandenberghe
author_sort Hanne Vandenberghe
collection DOAJ
description An in-depth literature review showed that women, despite their increasingly prominent roles worldwide, continue to be persistently underrepresented and stereotyped in news media. This study aimed to investigate the extent to which the representation of women changed over time in two Dutch-speaking Belgian newspapers De Standaard and Het Laatste Nieuws. An automated quantitative content analysis revealed that there is no increase of the number of women in the newspapers between 2005 and 2015. On the contrary, women are significantly less represented over time in the popular newspaper Het Laatste Nieuws. A qualitative analysis on two cases about women stepping into a leadership position—in 2012 (Catherine De Bolle as head of the Federal police) and in 2014 (Dominique Leroy as CEO of a Belgian telecom company)—showed that the press emphasised their femininity, their being a role model for other women, their being part of a family and having certain looks. Moreover, these women are clearly portrayed as ‘the best candidate’ pointing at the selection procedures and their capabilities to perform professionally. Probably, this strong emphasis is a way of justifying that these women are not selected because of positive discrimination. Further analysis of cases of both men and women stepping into top positions across countries and media platforms is recommended.
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spelling doaj.art-f63dcff576a7435cac735ad7d87c35ec2022-12-22T00:51:58ZengCogitatioMedia and Communication2183-24392019-02-017141210.17645/mac.v7i1.1627949Representation of Women in the News: Balancing between Career and Family LifeHanne Vandenberghe0Institute for Media Studies, KU Leuven, BelgiumAn in-depth literature review showed that women, despite their increasingly prominent roles worldwide, continue to be persistently underrepresented and stereotyped in news media. This study aimed to investigate the extent to which the representation of women changed over time in two Dutch-speaking Belgian newspapers De Standaard and Het Laatste Nieuws. An automated quantitative content analysis revealed that there is no increase of the number of women in the newspapers between 2005 and 2015. On the contrary, women are significantly less represented over time in the popular newspaper Het Laatste Nieuws. A qualitative analysis on two cases about women stepping into a leadership position—in 2012 (Catherine De Bolle as head of the Federal police) and in 2014 (Dominique Leroy as CEO of a Belgian telecom company)—showed that the press emphasised their femininity, their being a role model for other women, their being part of a family and having certain looks. Moreover, these women are clearly portrayed as ‘the best candidate’ pointing at the selection procedures and their capabilities to perform professionally. Probably, this strong emphasis is a way of justifying that these women are not selected because of positive discrimination. Further analysis of cases of both men and women stepping into top positions across countries and media platforms is recommended.https://www.cogitatiopress.com/mediaandcommunication/article/view/1627content analysisDutch-speaking pressgendernewsrepresentationstereotypingwomen
spellingShingle Hanne Vandenberghe
Representation of Women in the News: Balancing between Career and Family Life
Media and Communication
content analysis
Dutch-speaking press
gender
news
representation
stereotyping
women
title Representation of Women in the News: Balancing between Career and Family Life
title_full Representation of Women in the News: Balancing between Career and Family Life
title_fullStr Representation of Women in the News: Balancing between Career and Family Life
title_full_unstemmed Representation of Women in the News: Balancing between Career and Family Life
title_short Representation of Women in the News: Balancing between Career and Family Life
title_sort representation of women in the news balancing between career and family life
topic content analysis
Dutch-speaking press
gender
news
representation
stereotyping
women
url https://www.cogitatiopress.com/mediaandcommunication/article/view/1627
work_keys_str_mv AT hannevandenberghe representationofwomeninthenewsbalancingbetweencareerandfamilylife