Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network
The travel agencies have a cooperative-competitive relationship with each other. In line with the background, the agencies need to know clearly their positions and roles in the industrial network. First, an affiliate network matrix is established based on the relationship between travel agents that...
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| Format: | Article |
| Language: | English |
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Elsevier
2020-01-01
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| Series: | Heliyon |
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| Online Access: | http://www.sciencedirect.com/science/article/pii/S2405844020300724 |
| _version_ | 1819050652807987200 |
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| author | Yu-hsin Chang |
| author_facet | Yu-hsin Chang |
| author_sort | Yu-hsin Chang |
| collection | DOAJ |
| description | The travel agencies have a cooperative-competitive relationship with each other. In line with the background, the agencies need to know clearly their positions and roles in the industrial network. First, an affiliate network matrix is established based on the relationship between travel agents that participate in the package tour (PAK). Then, the two-mode network analysis and relationship redundancy are adopted to construct two new indicators, namely, the active relationship and complementary relationship, to assess the agencies’ positions and roles in the tourism network. The active relationship (AR) is constructed to identify the activeness of an agency in the travel industry while the complementary relationship (CR) is constructed to identify the need of a travel agency for complementary resources. A two-dimensional coordinate chart is formed to analyze the positions and roles of the travel agencies. The travel providers in this study are classified into followers, speculators, dependents and leaders. |
| first_indexed | 2024-12-21T11:51:27Z |
| format | Article |
| id | doaj.art-f6d015c3f3a74c52b7a84aa7320f0a2d |
| institution | Directory Open Access Journal |
| issn | 2405-8440 |
| language | English |
| last_indexed | 2024-12-21T11:51:27Z |
| publishDate | 2020-01-01 |
| publisher | Elsevier |
| record_format | Article |
| series | Heliyon |
| spelling | doaj.art-f6d015c3f3a74c52b7a84aa7320f0a2d2022-12-21T19:05:03ZengElsevierHeliyon2405-84402020-01-0161e03227Identifying positions and roles of travel agencies based on relationship redundancy in a package tour networkYu-hsin Chang0Corresponding author.; Department and Graduate Institute of Marketing and Logistics Management, Chaoyang University of Technology, TaiwanThe travel agencies have a cooperative-competitive relationship with each other. In line with the background, the agencies need to know clearly their positions and roles in the industrial network. First, an affiliate network matrix is established based on the relationship between travel agents that participate in the package tour (PAK). Then, the two-mode network analysis and relationship redundancy are adopted to construct two new indicators, namely, the active relationship and complementary relationship, to assess the agencies’ positions and roles in the tourism network. The active relationship (AR) is constructed to identify the activeness of an agency in the travel industry while the complementary relationship (CR) is constructed to identify the need of a travel agency for complementary resources. A two-dimensional coordinate chart is formed to analyze the positions and roles of the travel agencies. The travel providers in this study are classified into followers, speculators, dependents and leaders.http://www.sciencedirect.com/science/article/pii/S2405844020300724Package tour (PAK)Social network analysisRelationship redundancyActive and complementary relationshipPosition and roleTourism |
| spellingShingle | Yu-hsin Chang Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network Heliyon Package tour (PAK) Social network analysis Relationship redundancy Active and complementary relationship Position and role Tourism |
| title | Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network |
| title_full | Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network |
| title_fullStr | Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network |
| title_full_unstemmed | Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network |
| title_short | Identifying positions and roles of travel agencies based on relationship redundancy in a package tour network |
| title_sort | identifying positions and roles of travel agencies based on relationship redundancy in a package tour network |
| topic | Package tour (PAK) Social network analysis Relationship redundancy Active and complementary relationship Position and role Tourism |
| url | http://www.sciencedirect.com/science/article/pii/S2405844020300724 |
| work_keys_str_mv | AT yuhsinchang identifyingpositionsandrolesoftravelagenciesbasedonrelationshipredundancyinapackagetournetwork |