Will in-flight virtual reality increase the enjoyment of flight for anxious passengers?

AbstractThis study explores the possibility of using VR as an in-flight entertainment tool. The relationship between flight-related anxiety and attitude toward using in-flight VR is examined. Furthermore, the willingness to buy airline tickets is also explored if in-flight VR entertainment is provid...

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Bibliographic Details
Main Authors: Hibar Syahrul Gafur, Hasrini Sari, Titah Yudhistira
Format: Article
Language:English
Published: Taylor & Francis Group 2023-12-01
Series:Cogent Business & Management
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2023.2210895