PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV

This study describes the problem about the strategy of hard news program conducted by Kompas TV. The object of this research is the hard news program on Kompas TV which is examined by using qualitative descriptive approach. The sampling technique used in this research is purposive sampling. Metho...

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Main Authors: Sri Rahayu, R.A. Sugihartono
Format: Article
Language:English
Published: Jurusan Seni Media Rekam, Fakultas Seni Rupa dan Desain, Institut Seni Indonesia (ISI) Surakarta 2018-09-01
Series:Capture
Subjects:
Online Access:https://jurnal.isi-ska.ac.id/index.php/capture/article/view/2105
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author Sri Rahayu
R.A. Sugihartono
author_facet Sri Rahayu
R.A. Sugihartono
author_sort Sri Rahayu
collection DOAJ
description This study describes the problem about the strategy of hard news program conducted by Kompas TV. The object of this research is the hard news program on Kompas TV which is examined by using qualitative descriptive approach. The sampling technique used in this research is purposive sampling. Methods of data collection using participative observation, interviews, and literature study. The results of the study show that the strategy undertaken by producers and programming team in Kompas TV includes strategy in program planning consisting of program product arrangement, and program promotion. Strategy in self production (in house production) and program purchase through three systems. The strategy on program execution involves broadcasting the program according to the broadcast pattern and in accordance with the target audience. In addition, the program supervision strategy is conducted through internal control quality by the producer and programming team that refers to Broadcasting Behavior Guidelines and Broadcast Program Standards (P3SPS) and external supervision by Indonesian Broadcasting Commission (KPI), as well as strategies that are compiled through daily and weekly evaluation.
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spelling doaj.art-f7e99328492048cd8e2c883528996b592022-12-22T01:52:46ZengJurusan Seni Media Rekam, Fakultas Seni Rupa dan Desain, Institut Seni Indonesia (ISI) SurakartaCapture2086-308X2338-428X2018-09-0192567010.33153/capture.v9i2.21051996PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TVSri Rahayu0R.A. Sugihartono1ISI SurakartaISI SurakartaThis study describes the problem about the strategy of hard news program conducted by Kompas TV. The object of this research is the hard news program on Kompas TV which is examined by using qualitative descriptive approach. The sampling technique used in this research is purposive sampling. Methods of data collection using participative observation, interviews, and literature study. The results of the study show that the strategy undertaken by producers and programming team in Kompas TV includes strategy in program planning consisting of program product arrangement, and program promotion. Strategy in self production (in house production) and program purchase through three systems. The strategy on program execution involves broadcasting the program according to the broadcast pattern and in accordance with the target audience. In addition, the program supervision strategy is conducted through internal control quality by the producer and programming team that refers to Broadcasting Behavior Guidelines and Broadcast Program Standards (P3SPS) and external supervision by Indonesian Broadcasting Commission (KPI), as well as strategies that are compiled through daily and weekly evaluation.https://jurnal.isi-ska.ac.id/index.php/capture/article/view/2105strategy programnews programhard newskompas tv
spellingShingle Sri Rahayu
R.A. Sugihartono
PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV
Capture
strategy program
news program
hard news
kompas tv
title PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV
title_full PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV
title_fullStr PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV
title_full_unstemmed PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV
title_short PROGRAM STRATEGY OF HARD NEWS ON KOMPAS TV
title_sort program strategy of hard news on kompas tv
topic strategy program
news program
hard news
kompas tv
url https://jurnal.isi-ska.ac.id/index.php/capture/article/view/2105
work_keys_str_mv AT srirahayu programstrategyofhardnewsonkompastv
AT rasugihartono programstrategyofhardnewsonkompastv