Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial
Along with the development of the internet, the existence of a merger between one platform with another platform brings new features favored by the community, including the Social TV platform. Social TV presents an opportunity for the community to make privately owned TV that can be watched quickly...
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Islam Bandung
2019-12-01
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Series: | MediaTor |
Subjects: | |
Online Access: | https://ejournal.unisba.ac.id/index.php/mediator/article/view/4778 |
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author | Bianca Michelle Datubara Irwansyah Irwansyah |
author_facet | Bianca Michelle Datubara Irwansyah Irwansyah |
author_sort | Bianca Michelle Datubara |
collection | DOAJ |
description | Along with the development of the internet, the existence of a merger between one platform with another platform brings new features favored by the community, including the Social TV platform. Social TV presents an opportunity for the community to make privately owned TV that can be watched quickly and massively. Through content presented by social TV, the audience communicates directly while watching the social TV. One example of Social TV in Indonesia is Instagram TV. Instagram TV is a form of media convergence. Media convergence, however, was initiated and made possible by digital technology (Huang et al., 2006). The absence of regulations governing Social TV makes it seem as if the community can act freely in producing content on Instagram TV without regard to the impacts that will occur, such as comments that can be written freely, or the content produced. This study uses a text-based qualitative method with interviews as a data collection technique to show the phenomenon of Social TV IG TV being the impact of digital broadcasting. The results of this study are Instagram Tv is a clear example of the convergence of digital broadcasting and social media. One impact of the convergence of digital broadcasting and social media is the shift of viewers from conventional to digital. The impact of convergence needs to be monitored, for example is with regulation. |
first_indexed | 2024-04-13T03:13:41Z |
format | Article |
id | doaj.art-f915c37d735b4142aa3759fa9b811a86 |
institution | Directory Open Access Journal |
issn | 1411-5883 |
language | Indonesian |
last_indexed | 2024-04-13T03:13:41Z |
publishDate | 2019-12-01 |
publisher | Universitas Islam Bandung |
record_format | Article |
series | MediaTor |
spelling | doaj.art-f915c37d735b4142aa3759fa9b811a862022-12-22T03:04:59ZindUniversitas Islam BandungMediaTor1411-58832019-12-0112210.29313/mediator.v12i2.47783057Instagram TV: Konvergensi Penyiaran Digital dan Media SosialBianca Michelle Datubara0Irwansyah Irwansyah1Fakultas Ilmu Sosial dan Ilmu Politik Universitas IndonesiaIlmu Komunikasi FISIP UI, JakartaAlong with the development of the internet, the existence of a merger between one platform with another platform brings new features favored by the community, including the Social TV platform. Social TV presents an opportunity for the community to make privately owned TV that can be watched quickly and massively. Through content presented by social TV, the audience communicates directly while watching the social TV. One example of Social TV in Indonesia is Instagram TV. Instagram TV is a form of media convergence. Media convergence, however, was initiated and made possible by digital technology (Huang et al., 2006). The absence of regulations governing Social TV makes it seem as if the community can act freely in producing content on Instagram TV without regard to the impacts that will occur, such as comments that can be written freely, or the content produced. This study uses a text-based qualitative method with interviews as a data collection technique to show the phenomenon of Social TV IG TV being the impact of digital broadcasting. The results of this study are Instagram Tv is a clear example of the convergence of digital broadcasting and social media. One impact of the convergence of digital broadcasting and social media is the shift of viewers from conventional to digital. The impact of convergence needs to be monitored, for example is with regulation.https://ejournal.unisba.ac.id/index.php/mediator/article/view/4778social tv, instagram, internet |
spellingShingle | Bianca Michelle Datubara Irwansyah Irwansyah Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial MediaTor social tv, instagram, internet |
title | Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial |
title_full | Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial |
title_fullStr | Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial |
title_full_unstemmed | Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial |
title_short | Instagram TV: Konvergensi Penyiaran Digital dan Media Sosial |
title_sort | instagram tv konvergensi penyiaran digital dan media sosial |
topic | social tv, instagram, internet |
url | https://ejournal.unisba.ac.id/index.php/mediator/article/view/4778 |
work_keys_str_mv | AT biancamichelledatubara instagramtvkonvergensipenyiarandigitaldanmediasosial AT irwansyahirwansyah instagramtvkonvergensipenyiarandigitaldanmediasosial |