PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION

Advertising is a medium of communication directly with producers (business actors) to the audience / prospective consumers and consumers, of course here is expected by producers, one of which introduces products (both goods and services) to consumers and hopes consumers, through persuasion, are will...

Full description

Bibliographic Details
Main Author: Radhyca Nanda
Format: Article
Language:English
Published: Faculty of Law Universitas Kristen Maranatha 2019-11-01
Series:Dialogia Iuridica
Subjects:
Online Access:https://journal.maranatha.edu/index.php/dialogia/article/view/1551
_version_ 1797400625564090368
author Radhyca Nanda
author_facet Radhyca Nanda
author_sort Radhyca Nanda
collection DOAJ
description Advertising is a medium of communication directly with producers (business actors) to the audience / prospective consumers and consumers, of course here is expected by producers, one of which introduces products (both goods and services) to consumers and hopes consumers, through persuasion, are willing to consume them. Through advertisements, business actors refer to something related to their products to consumers. Because business people take various ways that are considered to be able to convey their messages effectively and efficiently. Business actors also choose media that are considered more appropriate for that. Reflecting on the educational background, social status, culture, ethnicity, religion, and others from the target consumers also influences the strategies of business people to advertise their products. Considering the loss caused by the broadcasting of advertisements has a massive impact and is felt by many consumers, which of course is not small, and has the same importance due to the losses suffered, consumers are more right to restore their rights to file a group representation as adopted in the Indonesian legal system Perma Nomor 1 Tahun 2002 Tentang Acara Gugatan Perwakilan Kelompok Keywords : Advertising; Businessmen; And Consumer.
first_indexed 2024-03-09T01:57:19Z
format Article
id doaj.art-f9853c55156f4ece854aae4c87c11199
institution Directory Open Access Journal
issn 2085-9945
2579-3527
language English
last_indexed 2024-03-09T01:57:19Z
publishDate 2019-11-01
publisher Faculty of Law Universitas Kristen Maranatha
record_format Article
series Dialogia Iuridica
spelling doaj.art-f9853c55156f4ece854aae4c87c111992023-12-08T13:56:27ZengFaculty of Law Universitas Kristen MaranathaDialogia Iuridica2085-99452579-35272019-11-01111627610.28932/di.v11i1.15511162PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTIONRadhyca Nanda0Universitas Negeri SurabayaAdvertising is a medium of communication directly with producers (business actors) to the audience / prospective consumers and consumers, of course here is expected by producers, one of which introduces products (both goods and services) to consumers and hopes consumers, through persuasion, are willing to consume them. Through advertisements, business actors refer to something related to their products to consumers. Because business people take various ways that are considered to be able to convey their messages effectively and efficiently. Business actors also choose media that are considered more appropriate for that. Reflecting on the educational background, social status, culture, ethnicity, religion, and others from the target consumers also influences the strategies of business people to advertise their products. Considering the loss caused by the broadcasting of advertisements has a massive impact and is felt by many consumers, which of course is not small, and has the same importance due to the losses suffered, consumers are more right to restore their rights to file a group representation as adopted in the Indonesian legal system Perma Nomor 1 Tahun 2002 Tentang Acara Gugatan Perwakilan Kelompok Keywords : Advertising; Businessmen; And Consumer.https://journal.maranatha.edu/index.php/dialogia/article/view/1551hukum perlindungan konsumen
spellingShingle Radhyca Nanda
PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION
Dialogia Iuridica
hukum perlindungan konsumen
title PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION
title_full PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION
title_fullStr PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION
title_full_unstemmed PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION
title_short PERLINDUNGAN HUKUM BAGI KONSUMEN TERHADAP IKLAN TELEVISI YANG BERMUATAN MATERI PORNOGRAFI MELALUI CLASS ACTION
title_sort perlindungan hukum bagi konsumen terhadap iklan televisi yang bermuatan materi pornografi melalui class action
topic hukum perlindungan konsumen
url https://journal.maranatha.edu/index.php/dialogia/article/view/1551
work_keys_str_mv AT radhycananda perlindunganhukumbagikonsumenterhadapiklantelevisiyangbermuatanmateripornografimelaluiclassaction