INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA
This work analyses the reasons why family businesses in La Rioja (Spain) implement internationalization processes. Furthermore, it studies the factors linked to the intangible asset pool, which may be the companies’ source of competitive advantage in the target market or, on the contrary, hinder and...
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Format: | Article |
Language: | Spanish |
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Universidad Nacional de Educación a Distancia (UNED)
2010-01-01
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Series: | Revista Nacional de Administración |
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Online Access: | http://www.uned.ac.cr/rna/articulos/07.pdf |
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author | María Leonor González Menorca Guadalupe Fuentes Lombardo Rubén Fernández Ortiz |
author_facet | María Leonor González Menorca Guadalupe Fuentes Lombardo Rubén Fernández Ortiz |
author_sort | María Leonor González Menorca |
collection | DOAJ |
description | This work analyses the reasons why family businesses in La Rioja (Spain) implement internationalization processes. Furthermore, it studies the factors linked to the intangible asset pool, which may be the companies’ source of competitive advantage in the target market or, on the contrary, hinder and restrain their international strategy.The empirical study was performed on a sample of twenty companies that belong to the Association of La Rioja Family Wineries. In short, a series of in-depth interviews, based on this study’s research objectives, were carried out on these companies’ directors, whether they are family or not.The results reveal that businesses with “a greater family nature” have a lower international commitment according to their percentage of international sales. Moreover, these businesses use different arguments to justify their internationalization and the intangible asset pool to implement it also shows certain differences. |
first_indexed | 2024-12-10T21:48:03Z |
format | Article |
id | doaj.art-f9b426e6715245598a278ad1bf51f894 |
institution | Directory Open Access Journal |
issn | 1659-4908 1659-4932 |
language | Spanish |
last_indexed | 2024-12-10T21:48:03Z |
publishDate | 2010-01-01 |
publisher | Universidad Nacional de Educación a Distancia (UNED) |
record_format | Article |
series | Revista Nacional de Administración |
spelling | doaj.art-f9b426e6715245598a278ad1bf51f8942022-12-22T01:32:19ZspaUniversidad Nacional de Educación a Distancia (UNED)Revista Nacional de Administración1659-49081659-49322010-01-0111722INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJAMaría Leonor González MenorcaGuadalupe Fuentes LombardoRubén Fernández OrtizThis work analyses the reasons why family businesses in La Rioja (Spain) implement internationalization processes. Furthermore, it studies the factors linked to the intangible asset pool, which may be the companies’ source of competitive advantage in the target market or, on the contrary, hinder and restrain their international strategy.The empirical study was performed on a sample of twenty companies that belong to the Association of La Rioja Family Wineries. In short, a series of in-depth interviews, based on this study’s research objectives, were carried out on these companies’ directors, whether they are family or not.The results reveal that businesses with “a greater family nature” have a lower international commitment according to their percentage of international sales. Moreover, these businesses use different arguments to justify their internationalization and the intangible asset pool to implement it also shows certain differences.http://www.uned.ac.cr/rna/articulos/07.pdfINTERNATIONALIZATIONFAMILY BUSINESS |
spellingShingle | María Leonor González Menorca Guadalupe Fuentes Lombardo Rubén Fernández Ortiz INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA Revista Nacional de Administración INTERNATIONALIZATION FAMILY BUSINESS |
title | INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA |
title_full | INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA |
title_fullStr | INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA |
title_full_unstemmed | INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA |
title_short | INTERNACIONALIZACIÓN EN LAS BODEGAS FAMILIARES: UNA APLICACIÓN EMPÍRICA EN EL SECTOR DE LA RIOJA |
title_sort | internacionalizacion en las bodegas familiares una aplicacion empirica en el sector de la rioja |
topic | INTERNATIONALIZATION FAMILY BUSINESS |
url | http://www.uned.ac.cr/rna/articulos/07.pdf |
work_keys_str_mv | AT marialeonorgonzalezmenorca internacionalizacionenlasbodegasfamiliaresunaaplicacionempiricaenelsectordelarioja AT guadalupefuenteslombardo internacionalizacionenlasbodegasfamiliaresunaaplicacionempiricaenelsectordelarioja AT rubenfernandezortiz internacionalizacionenlasbodegasfamiliaresunaaplicacionempiricaenelsectordelarioja |