Mental budgeting and the malleability of decision-making

Financial difficulties commonly occur in college students' lives. Problems might be caused by a lack of understanding about managing money, such as falling into the temptation of buying unnecessary discounted goods or choice justification. The research aims to understand how mental budgeting in...

Full description

Bibliographic Details
Main Authors: Honey Wahyuni Sugiharto Elgeka, Jianhong Ma
Format: Article
Language:English
Published: Universitas Islam Negeri Walisongo Semarang, Faculty of Psychology and Health 2020-10-01
Series:Psikohumaniora: Jurnal Penelitian Psikologi
Subjects:
Online Access:https://journal.walisongo.ac.id/index.php/Psikohumaniora/article/view/5759
_version_ 1797972420395532288
author Honey Wahyuni Sugiharto Elgeka
Jianhong Ma
author_facet Honey Wahyuni Sugiharto Elgeka
Jianhong Ma
author_sort Honey Wahyuni Sugiharto Elgeka
collection DOAJ
description Financial difficulties commonly occur in college students' lives. Problems might be caused by a lack of understanding about managing money, such as falling into the temptation of buying unnecessary discounted goods or choice justification. The research aims to understand how mental budgeting influences purchasing discounted items and choice justification. In the study, two experiments were undertaken to explain the reaction of discount, and two others to describe choice justification (N=169 in Indonesia, N=168 in China). Mann-Whitney U and ANOVA tests were used to analyze the experiments. Mental budgeting scales were also employed in experiments 3 and 4. The results show that when individuals receive a discounted offer for luxury goods, they will fall into the temptation of buying them. This takes place because they do not want to lose the opportunity to obtain such goods at a cheap price. In addition, when individuals receive offers related to physiological needs (i.e., food), they will practice choice justification. This means that all people need to understand the concept of mental budgeting and make realistic budgets.
first_indexed 2024-04-11T03:48:09Z
format Article
id doaj.art-fa79bb6d04764c0b8ceafb15051f8441
institution Directory Open Access Journal
issn 2502-9363
2527-7456
language English
last_indexed 2024-04-11T03:48:09Z
publishDate 2020-10-01
publisher Universitas Islam Negeri Walisongo Semarang, Faculty of Psychology and Health
record_format Article
series Psikohumaniora: Jurnal Penelitian Psikologi
spelling doaj.art-fa79bb6d04764c0b8ceafb15051f84412023-01-02T02:29:46ZengUniversitas Islam Negeri Walisongo Semarang, Faculty of Psychology and HealthPsikohumaniora: Jurnal Penelitian Psikologi2502-93632527-74562020-10-015213915410.21580/pjpp.v5i2.57592821Mental budgeting and the malleability of decision-makingHoney Wahyuni Sugiharto Elgeka0Jianhong Ma1(Scopus ID 57211793678) Universitas Surabaya, Surabaya(Scopus ID 57191738240) Zhejiang University, HangzhouFinancial difficulties commonly occur in college students' lives. Problems might be caused by a lack of understanding about managing money, such as falling into the temptation of buying unnecessary discounted goods or choice justification. The research aims to understand how mental budgeting influences purchasing discounted items and choice justification. In the study, two experiments were undertaken to explain the reaction of discount, and two others to describe choice justification (N=169 in Indonesia, N=168 in China). Mann-Whitney U and ANOVA tests were used to analyze the experiments. Mental budgeting scales were also employed in experiments 3 and 4. The results show that when individuals receive a discounted offer for luxury goods, they will fall into the temptation of buying them. This takes place because they do not want to lose the opportunity to obtain such goods at a cheap price. In addition, when individuals receive offers related to physiological needs (i.e., food), they will practice choice justification. This means that all people need to understand the concept of mental budgeting and make realistic budgets.https://journal.walisongo.ac.id/index.php/Psikohumaniora/article/view/5759discountingchoice justificationmental budgeting
spellingShingle Honey Wahyuni Sugiharto Elgeka
Jianhong Ma
Mental budgeting and the malleability of decision-making
Psikohumaniora: Jurnal Penelitian Psikologi
discounting
choice justification
mental budgeting
title Mental budgeting and the malleability of decision-making
title_full Mental budgeting and the malleability of decision-making
title_fullStr Mental budgeting and the malleability of decision-making
title_full_unstemmed Mental budgeting and the malleability of decision-making
title_short Mental budgeting and the malleability of decision-making
title_sort mental budgeting and the malleability of decision making
topic discounting
choice justification
mental budgeting
url https://journal.walisongo.ac.id/index.php/Psikohumaniora/article/view/5759
work_keys_str_mv AT honeywahyunisugihartoelgeka mentalbudgetingandthemalleabilityofdecisionmaking
AT jianhongma mentalbudgetingandthemalleabilityofdecisionmaking