The Impact of Social Media on Brand Loyalty: Airline Industry in Turkey
Within the developing technology, the number of promotion alternatives has increased and thus the competition has reached a wider area in airway markets. Keeping the traditional methods in the market prevents a company from the competition. Therefore, the role of social media in new trends is a curi...
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| Format: | Article |
| Language: | English |
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Erciyes University
2020-07-01
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| Series: | Erciyes İletişim Dergisi |
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| Online Access: | https://dergipark.org.tr/tr/pub/erciyesiletisim/issue/56043/722636 |