Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning

Organizations are increasingly adopting technologies to promote knowledge sharing across boundaries of specialized groups. Yet, prior research beginning with March (1991) suggests that such knowledge-sharing technologies actually inhibit organizational learning by reducing solution diversity. This l...

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Main Authors: Brandy Aven, Evelyn Ying Zhang
Format: Article
Language:English
Published: Society for Sociological Science 2016-12-01
Series:Sociological Science
Subjects:
Online Access:https://www.sociologicalscience.com/articles-v3-48-1103/
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author Brandy Aven
Evelyn Ying Zhang
author_facet Brandy Aven
Evelyn Ying Zhang
author_sort Brandy Aven
collection DOAJ
description Organizations are increasingly adopting technologies to promote knowledge sharing across boundaries of specialized groups. Yet, prior research beginning with March (1991) suggests that such knowledge-sharing technologies actually inhibit organizational learning by reducing solution diversity. This line of reasoning stems from the prior literature’s assumption that the knowledge shared will be transferred from one member to another perfectly and without distortion. We challenge this assumption and argue, instead, that knowledge is often altered or transformed when it is shared between members and that the degree of this transformation increases as the social distance between the knowledge sender and receiver increases. Because the implementation of knowledge-sharing technologies encourages learning between members across greater social distances, it increases knowledge transformation. Thus, knowledge-sharing technologies present a new opportunity to diversify solutions and lead to innovation.
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spelling doaj.art-fb826eec8793478b9e4ce922b1af8ec12022-12-21T17:56:19ZengSociety for Sociological ScienceSociological Science2330-66962330-66962016-12-013481103113110.15195/v3.a483834Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational LearningBrandy Aven0Evelyn Ying Zhang1 Carnegie Mellon University Carnegie Mellon University Organizations are increasingly adopting technologies to promote knowledge sharing across boundaries of specialized groups. Yet, prior research beginning with March (1991) suggests that such knowledge-sharing technologies actually inhibit organizational learning by reducing solution diversity. This line of reasoning stems from the prior literature’s assumption that the knowledge shared will be transferred from one member to another perfectly and without distortion. We challenge this assumption and argue, instead, that knowledge is often altered or transformed when it is shared between members and that the degree of this transformation increases as the social distance between the knowledge sender and receiver increases. Because the implementation of knowledge-sharing technologies encourages learning between members across greater social distances, it increases knowledge transformation. Thus, knowledge-sharing technologies present a new opportunity to diversify solutions and lead to innovation.https://www.sociologicalscience.com/articles-v3-48-1103/Knowledge TransferKnowledge TransformationOrganizational LearningSocial Distance
spellingShingle Brandy Aven
Evelyn Ying Zhang
Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning
Sociological Science
Knowledge Transfer
Knowledge Transformation
Organizational Learning
Social Distance
title Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning
title_full Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning
title_fullStr Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning
title_full_unstemmed Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning
title_short Social Distance and Knowledge Transformation: The Effects of Social Network Distance on Organizational Learning
title_sort social distance and knowledge transformation the effects of social network distance on organizational learning
topic Knowledge Transfer
Knowledge Transformation
Organizational Learning
Social Distance
url https://www.sociologicalscience.com/articles-v3-48-1103/
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