Ecological ethics and the smart circular economy

The corporate discourse on the circular economy holds that the growth of the electronics industry, driven by continuous innovation, does not imperil ecological sustainability. To achieve sustainable growth, its advocates propose optimizing recycling by means of artificial intelligence and sets of in...

Full description

Bibliographic Details
Main Author: Rolien Hoyng
Format: Article
Language:English
Published: SAGE Publishing 2023-01-01
Series:Big Data & Society
Online Access:https://doi.org/10.1177/20539517231158996
_version_ 1797897058371239936
author Rolien Hoyng
author_facet Rolien Hoyng
author_sort Rolien Hoyng
collection DOAJ
description The corporate discourse on the circular economy holds that the growth of the electronics industry, driven by continuous innovation, does not imperil ecological sustainability. To achieve sustainable growth, its advocates propose optimizing recycling by means of artificial intelligence and sets of interrelated datacentric and algorithmic technologies. Drawing on critical data and algorithm studies, theories of waste, and empirical research, this paper investigates ecological ethics in the context of the datacentric and algorithmically mediated circular economy. It foregrounds the indeterminate and fickle material nature of waste as well as the uncertainties inherent in, and stemming from, datafication and computation. My question is: how do the rationalities, affordances, and dispositions of datacentric and algorithmic technologies perform and displace notions of corporate responsibility and transparency? In order to answer this question, I compare the smart circular economy to the informal recycling practices that it claims to replace, and I analyze relations between waste matter and data as well as distributions of agency. Specifically, I consider transitions and slippages between response-ability and responsibility. Conceptually, I bring process-relation or immanence-based philosophies such as Bergson's and Deleuze's into a debate about relations between waste matter and data and the ambition of algorithmic control over waste. My aim is not to demand heightened corporate responsibility enacted through control but to rethink responsibility in the smart circular economy along the lines of Amoore's cloud ethics to carve out a position of critique beyond either a deontological perspective that reinforces corporate agency or new-materialist denunciation of the concept.
first_indexed 2024-04-10T07:52:40Z
format Article
id doaj.art-fbbcc33d90294198b513a5f1b0e9107f
institution Directory Open Access Journal
issn 2053-9517
language English
last_indexed 2024-04-10T07:52:40Z
publishDate 2023-01-01
publisher SAGE Publishing
record_format Article
series Big Data & Society
spelling doaj.art-fbbcc33d90294198b513a5f1b0e9107f2023-02-23T09:33:28ZengSAGE PublishingBig Data & Society2053-95172023-01-011010.1177/20539517231158996Ecological ethics and the smart circular economyRolien HoyngThe corporate discourse on the circular economy holds that the growth of the electronics industry, driven by continuous innovation, does not imperil ecological sustainability. To achieve sustainable growth, its advocates propose optimizing recycling by means of artificial intelligence and sets of interrelated datacentric and algorithmic technologies. Drawing on critical data and algorithm studies, theories of waste, and empirical research, this paper investigates ecological ethics in the context of the datacentric and algorithmically mediated circular economy. It foregrounds the indeterminate and fickle material nature of waste as well as the uncertainties inherent in, and stemming from, datafication and computation. My question is: how do the rationalities, affordances, and dispositions of datacentric and algorithmic technologies perform and displace notions of corporate responsibility and transparency? In order to answer this question, I compare the smart circular economy to the informal recycling practices that it claims to replace, and I analyze relations between waste matter and data as well as distributions of agency. Specifically, I consider transitions and slippages between response-ability and responsibility. Conceptually, I bring process-relation or immanence-based philosophies such as Bergson's and Deleuze's into a debate about relations between waste matter and data and the ambition of algorithmic control over waste. My aim is not to demand heightened corporate responsibility enacted through control but to rethink responsibility in the smart circular economy along the lines of Amoore's cloud ethics to carve out a position of critique beyond either a deontological perspective that reinforces corporate agency or new-materialist denunciation of the concept.https://doi.org/10.1177/20539517231158996
spellingShingle Rolien Hoyng
Ecological ethics and the smart circular economy
Big Data & Society
title Ecological ethics and the smart circular economy
title_full Ecological ethics and the smart circular economy
title_fullStr Ecological ethics and the smart circular economy
title_full_unstemmed Ecological ethics and the smart circular economy
title_short Ecological ethics and the smart circular economy
title_sort ecological ethics and the smart circular economy
url https://doi.org/10.1177/20539517231158996
work_keys_str_mv AT rolienhoyng ecologicalethicsandthesmartcirculareconomy