Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States

The abundance of available information on social media can provide invaluable insights into people’s responses to health information and public health guidance concerning COVID-19. This study examines tweeting patterns and public engagement on Twitter, as forms of social media, related to...

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Main Authors: Misbah Ul Hoque, Kisung Lee, Jessica L. Beyer, Sara R. Curran, Katie S. Gonser, Nina S. N. Lam, Volodymyr V. Mihunov, Kejin Wang
Format: Article
Language:English
Published: IEEE 2022-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/9825632/
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author Misbah Ul Hoque
Kisung Lee
Jessica L. Beyer
Sara R. Curran
Katie S. Gonser
Nina S. N. Lam
Volodymyr V. Mihunov
Kejin Wang
author_facet Misbah Ul Hoque
Kisung Lee
Jessica L. Beyer
Sara R. Curran
Katie S. Gonser
Nina S. N. Lam
Volodymyr V. Mihunov
Kejin Wang
author_sort Misbah Ul Hoque
collection DOAJ
description The abundance of available information on social media can provide invaluable insights into people’s responses to health information and public health guidance concerning COVID-19. This study examines tweeting patterns and public engagement on Twitter, as forms of social media, related to public health messaging in two U.S. states (Washington and Louisiana) during the early stage of the pandemic. We analyze more than 7M tweets and 571K COVID-19-related tweets posted by users in the two states over the first 25 days of the pandemic in the U.S. (Feb. 23, 2020, to Mar. 18, 2020). We also qualitatively code and examine 460 tweets posted by selected governmental official accounts during the same period for public engagement analysis. We use various methods for analyzing the data, including statistical analysis, sentiment analysis, and word usage metrics, to find inter- and intra-state disparities of tweeting patterns and public engagement with health messaging. Our findings reveal that users in Washington were more active on Twitter than users in Louisiana in terms of the total number and density of COVID-19-related tweets during the early stage of the pandemic. Our correlation analysis results for counties or parishes show that the Twitter activities (tweet density, COVID-19 tweet density, and user density) were positively correlated with population density in both states at the 0.01 level of significance. Our sentiment analysis results demonstrate that the average daily sentiment scores of all and COVID-19-related tweets in Washington were consistently higher than those in Louisiana during this period. While the daily average sentiment scores of COVID-19-related tweets were in the negative range, the scores of all tweets were in the positive range in both states. Lastly, our analysis of governmental Twitter accounts found that these accounts’ messages were most commonly meant to spread information about the pandemic, but that users were most likely to engage with tweets that requested readers take action, such as hand washing.
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spelling doaj.art-fbc79e75829549d0a387ef1fe3c9585f2022-12-22T03:01:24ZengIEEEIEEE Access2169-35362022-01-0110728797289410.1109/ACCESS.2022.31896709825632Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. StatesMisbah Ul Hoque0https://orcid.org/0000-0001-9354-7838Kisung Lee1https://orcid.org/0000-0003-4367-4374Jessica L. Beyer2Sara R. Curran3https://orcid.org/0000-0001-9353-4287Katie S. Gonser4Nina S. N. Lam5https://orcid.org/0000-0002-5344-9368Volodymyr V. Mihunov6Kejin Wang7https://orcid.org/0000-0001-8736-4955Division of Computer Science and Engineering, Louisiana State University, Baton Rouge, LA, USADivision of Computer Science and Engineering, Louisiana State University, Baton Rouge, LA, USAThe Henry M. Jackson School of International Studies, University of Washington, Seattle, WA, USAThe Henry M. Jackson School of International Studies, University of Washington, Seattle, WA, USAThe Henry M. Jackson School of International Studies, University of Washington, Seattle, WA, USADepartment of Environmental Sciences, Louisiana State University, Baton Rouge, LA, USADepartment of Environmental Sciences, Louisiana State University, Baton Rouge, LA, USADepartment of Environmental Sciences, Louisiana State University, Baton Rouge, LA, USAThe abundance of available information on social media can provide invaluable insights into people’s responses to health information and public health guidance concerning COVID-19. This study examines tweeting patterns and public engagement on Twitter, as forms of social media, related to public health messaging in two U.S. states (Washington and Louisiana) during the early stage of the pandemic. We analyze more than 7M tweets and 571K COVID-19-related tweets posted by users in the two states over the first 25 days of the pandemic in the U.S. (Feb. 23, 2020, to Mar. 18, 2020). We also qualitatively code and examine 460 tweets posted by selected governmental official accounts during the same period for public engagement analysis. We use various methods for analyzing the data, including statistical analysis, sentiment analysis, and word usage metrics, to find inter- and intra-state disparities of tweeting patterns and public engagement with health messaging. Our findings reveal that users in Washington were more active on Twitter than users in Louisiana in terms of the total number and density of COVID-19-related tweets during the early stage of the pandemic. Our correlation analysis results for counties or parishes show that the Twitter activities (tweet density, COVID-19 tweet density, and user density) were positively correlated with population density in both states at the 0.01 level of significance. Our sentiment analysis results demonstrate that the average daily sentiment scores of all and COVID-19-related tweets in Washington were consistently higher than those in Louisiana during this period. While the daily average sentiment scores of COVID-19-related tweets were in the negative range, the scores of all tweets were in the positive range in both states. Lastly, our analysis of governmental Twitter accounts found that these accounts’ messages were most commonly meant to spread information about the pandemic, but that users were most likely to engage with tweets that requested readers take action, such as hand washing.https://ieeexplore.ieee.org/document/9825632/COVID-19geospatial data analysisnatural language processingpublic engagementpublic health messagingsentiment analysis
spellingShingle Misbah Ul Hoque
Kisung Lee
Jessica L. Beyer
Sara R. Curran
Katie S. Gonser
Nina S. N. Lam
Volodymyr V. Mihunov
Kejin Wang
Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States
IEEE Access
COVID-19
geospatial data analysis
natural language processing
public engagement
public health messaging
sentiment analysis
title Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States
title_full Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States
title_fullStr Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States
title_full_unstemmed Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States
title_short Analyzing Tweeting Patterns and Public Engagement on Twitter During the Recognition Period of the COVID-19 Pandemic: A Study of Two U.S. States
title_sort analyzing tweeting patterns and public engagement on twitter during the recognition period of the covid 19 pandemic a study of two u s states
topic COVID-19
geospatial data analysis
natural language processing
public engagement
public health messaging
sentiment analysis
url https://ieeexplore.ieee.org/document/9825632/
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