Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision
Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic VisionPrepared byHeba Abd El Mohaimen Mohammad AwadAssistant Professor at the Faculty of Applied Arts - Damietta University - Advertising Departmenthebaawad13@yahoo.comThe cover is a form of plastic arts presented a...
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Format: | Article |
Language: | Arabic |
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The Arab Association of Civilization and Islamic Arts
2022-08-01
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Series: | Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm |
Subjects: | |
Online Access: | https://jsos.journals.ekb.eg/article_211028_3a88aa30873c12c72bbbe99a46a696c1.pdf |
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author | heba mohamed awad |
author_facet | heba mohamed awad |
author_sort | heba mohamed awad |
collection | DOAJ |
description | Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic VisionPrepared byHeba Abd El Mohaimen Mohammad AwadAssistant Professor at the Faculty of Applied Arts - Damietta University - Advertising Departmenthebaawad13@yahoo.comThe cover is a form of plastic arts presented as visual artwork, however it is a functional advertising product that serves a promotional purpose. The book cover is one of the most attractive elements for the reader. The art of book cover design is one of the tributaries of graphic design. It is an ancient art that transformed into print advertising inspired by books as early as the early 1900s. The printing technique of lithography, invented in 1798 by German playwright Alois Senefelder (1771: 1834) allowed artists to place illustrations within a print text frame, creating a dialogue between image and words . by the third millennium, the art of book making and book cover became a science being taught worldwide . Book covers depend mostly on computer design, in addition to hand drawing, photographs and graphics, making the book cover a complete standalone piece of art. “Salome” by Oscar Wilde (1900:1854) was chosen to design covers of the play, which combined the art of literature and graphic art in shades of white, black and gray colours, with heavily textured formations, influenced by the technique of engraving art. |
first_indexed | 2024-03-08T23:36:20Z |
format | Article |
id | doaj.art-fc29b195f1aa4cc3ba0a8c50527c6d60 |
institution | Directory Open Access Journal |
issn | 2735-5071 2735-508X |
language | Arabic |
last_indexed | 2024-03-08T23:36:20Z |
publishDate | 2022-08-01 |
publisher | The Arab Association of Civilization and Islamic Arts |
record_format | Article |
series | Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm |
spelling | doaj.art-fc29b195f1aa4cc3ba0a8c50527c6d602023-12-14T07:07:55ZaraThe Arab Association of Civilization and Islamic ArtsMaǧallaẗ Al-Turāṯ wa Al-Taṣmīm2735-50712735-508X2022-08-0121034937610.21608/jsos.2021.105737.1111211028Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Visionheba mohamed awad0Faculty of Applied Arts - Damietta University - DamiettaDesign Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic VisionPrepared byHeba Abd El Mohaimen Mohammad AwadAssistant Professor at the Faculty of Applied Arts - Damietta University - Advertising Departmenthebaawad13@yahoo.comThe cover is a form of plastic arts presented as visual artwork, however it is a functional advertising product that serves a promotional purpose. The book cover is one of the most attractive elements for the reader. The art of book cover design is one of the tributaries of graphic design. It is an ancient art that transformed into print advertising inspired by books as early as the early 1900s. The printing technique of lithography, invented in 1798 by German playwright Alois Senefelder (1771: 1834) allowed artists to place illustrations within a print text frame, creating a dialogue between image and words . by the third millennium, the art of book making and book cover became a science being taught worldwide . Book covers depend mostly on computer design, in addition to hand drawing, photographs and graphics, making the book cover a complete standalone piece of art. “Salome” by Oscar Wilde (1900:1854) was chosen to design covers of the play, which combined the art of literature and graphic art in shades of white, black and gray colours, with heavily textured formations, influenced by the technique of engraving art.https://jsos.journals.ekb.eg/article_211028_3a88aa30873c12c72bbbe99a46a696c1.pdfgraphic designbook coverwood engraving |
spellingShingle | heba mohamed awad Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm graphic design book cover wood engraving |
title | Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision |
title_full | Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision |
title_fullStr | Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision |
title_full_unstemmed | Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision |
title_short | Design Treatment for the Cover of Salome Play Literary Text - a Contemporary Plastic Vision |
title_sort | design treatment for the cover of salome play literary text a contemporary plastic vision |
topic | graphic design book cover wood engraving |
url | https://jsos.journals.ekb.eg/article_211028_3a88aa30873c12c72bbbe99a46a696c1.pdf |
work_keys_str_mv | AT hebamohamedawad designtreatmentforthecoverofsalomeplayliterarytextacontemporaryplasticvision |