Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture

To examine applicability of Brown and Levinson’s politeness theory to facework in a non-Western culture, we conducted a questionnaire survey of native Japanese speakers. A rank order of influences on facework behavior was investigated among the five factors: (a) intrinsic factor (R i ; that is, effe...

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Main Authors: Sachiko Kiyama, Katsuo Tamaoka, Masato Takiura
Format: Article
Language:English
Published: SAGE Publishing 2012-12-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/2158244012470116
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author Sachiko Kiyama
Katsuo Tamaoka
Masato Takiura
author_facet Sachiko Kiyama
Katsuo Tamaoka
Masato Takiura
author_sort Sachiko Kiyama
collection DOAJ
description To examine applicability of Brown and Levinson’s politeness theory to facework in a non-Western culture, we conducted a questionnaire survey of native Japanese speakers. A rank order of influences on facework behavior was investigated among the five factors: (a) intrinsic factor (R i ; that is, effects caused by difference in settings), (b) contextual factor (R c ; that is, effects caused by difference in types of interlocutor’s contradictory attitudes), (c) power factor (P; that is, effects caused by age difference with the interlocutor), (d) distance factor (D; that is, effects caused by difference in familiarity with the interlocutor), and (e) gender factor (G; that is, whether the participant is male or female). Results revealed that factors related to the intrinsic content of the situation (R i ) and the interlocutor’s attitudes (R c ) had stronger influences than those of the inter- and intrapersonal factors of P, D, and G. Based on these findings, we conclude that Brown and Levinson’s formula is applicable to a non-Western culture, Japan.
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spelling doaj.art-fc4aff6de7a54314b99464eae95c344c2022-12-21T22:44:08ZengSAGE PublishingSAGE Open2158-24402012-12-01210.1177/215824401247011610.1177_2158244012470116Applicability of Brown and Levinson’s Politeness Theory to a Non-Western CultureSachiko Kiyama0Katsuo Tamaoka1Masato Takiura2 Nagoya University, Aichi, Japan Nagoya University, Aichi, Japan Reitaku University, Chiba, JapanTo examine applicability of Brown and Levinson’s politeness theory to facework in a non-Western culture, we conducted a questionnaire survey of native Japanese speakers. A rank order of influences on facework behavior was investigated among the five factors: (a) intrinsic factor (R i ; that is, effects caused by difference in settings), (b) contextual factor (R c ; that is, effects caused by difference in types of interlocutor’s contradictory attitudes), (c) power factor (P; that is, effects caused by age difference with the interlocutor), (d) distance factor (D; that is, effects caused by difference in familiarity with the interlocutor), and (e) gender factor (G; that is, whether the participant is male or female). Results revealed that factors related to the intrinsic content of the situation (R i ) and the interlocutor’s attitudes (R c ) had stronger influences than those of the inter- and intrapersonal factors of P, D, and G. Based on these findings, we conclude that Brown and Levinson’s formula is applicable to a non-Western culture, Japan.https://doi.org/10.1177/2158244012470116
spellingShingle Sachiko Kiyama
Katsuo Tamaoka
Masato Takiura
Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture
SAGE Open
title Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture
title_full Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture
title_fullStr Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture
title_full_unstemmed Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture
title_short Applicability of Brown and Levinson’s Politeness Theory to a Non-Western Culture
title_sort applicability of brown and levinson s politeness theory to a non western culture
url https://doi.org/10.1177/2158244012470116
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