Adaptive potential complex assessment in the system of the trade enterprises adaptive management

Adaptive potential complex assessment in the system of the trade enterprises adaptive management

The aim of the article. The aim of the research paper is studying scientific and methodological foundations of trade enterprise adaptive potential complex assessment with taking into account industry characteristics of their functioning. The results of the analysis. The complex assessment methodolo...

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Bibliographic Details
Main Authors: V.A. Grosul, O.A. Kruglova, O.D. Rachkovan
Format: Article
Language:English
Published: Sumy State University 2017-03-01
Series:Marketing i Menedžment Innovacij
Subjects:
adaptation
adaptive management
potential of enterprise
adaptive potential
trade enterprises
complex assessment
Online Access:http://mmi.fem.sumdu.edu.ua/en/journals/2017/1/213-222

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