Political communication with population through social media
In this paper, the authors deal with social media as tools of political interaction with the public of the political party. The aim of the paper is to present the essence of social media as one of the most important social, marketing and cultural phenomena of today. Another goal of the paper is to e...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Institute of Serbian Culture Priština, Leposavić
2018-01-01
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| Series: | Baština |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0353-9008/2018/0353-90081845135M.pdf |
| _version_ | 1828763455670190080 |
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| author | Miljković Ljubomir A. Arsenijević Olja M. Trnavac Dragana M. |
| author_facet | Miljković Ljubomir A. Arsenijević Olja M. Trnavac Dragana M. |
| author_sort | Miljković Ljubomir A. |
| collection | DOAJ |
| description | In this paper, the authors deal with social media as tools of political interaction with the public of the political party. The aim of the paper is to present the essence of social media as one of the most important social, marketing and cultural phenomena of today. Another goal of the paper is to examine the impact of social media in the politics on civic engagement and public opinion. The paper analyses social media, with a special focus on Facebook and Twitter, and the most important social media researches in political interaction with citizens are presented. |
| first_indexed | 2024-12-11T02:01:22Z |
| format | Article |
| id | doaj.art-fd3531525e4c4fb782e53efcb5fc1d09 |
| institution | Directory Open Access Journal |
| issn | 0353-9008 2683-5797 |
| language | English |
| last_indexed | 2024-12-11T02:01:22Z |
| publishDate | 2018-01-01 |
| publisher | Institute of Serbian Culture Priština, Leposavić |
| record_format | Article |
| series | Baština |
| spelling | doaj.art-fd3531525e4c4fb782e53efcb5fc1d092022-12-22T01:24:29ZengInstitute of Serbian Culture Priština, LeposavićBaština0353-90082683-57972018-01-012018451351470353-90081845135MPolitical communication with population through social mediaMiljković Ljubomir A.0Arsenijević Olja M.1https://orcid.org/0000-0002-0465-0508Trnavac Dragana M.2Business and Law Faculty, BelgradeFaculty of Business Studies and Law, BelgradeBusiness and Law Faculty, BelgradeIn this paper, the authors deal with social media as tools of political interaction with the public of the political party. The aim of the paper is to present the essence of social media as one of the most important social, marketing and cultural phenomena of today. Another goal of the paper is to examine the impact of social media in the politics on civic engagement and public opinion. The paper analyses social media, with a special focus on Facebook and Twitter, and the most important social media researches in political interaction with citizens are presented.https://scindeks-clanci.ceon.rs/data/pdf/0353-9008/2018/0353-90081845135M.pdfsocial mediapolitical communicationpr strategypolitical campaignfacebooktwitter |
| spellingShingle | Miljković Ljubomir A. Arsenijević Olja M. Trnavac Dragana M. Political communication with population through social media Baština social media political communication pr strategy political campaign |
| title | Political communication with population through social media |
| title_full | Political communication with population through social media |
| title_fullStr | Political communication with population through social media |
| title_full_unstemmed | Political communication with population through social media |
| title_short | Political communication with population through social media |
| title_sort | political communication with population through social media |
| topic | social media political communication pr strategy political campaign |
| url | https://scindeks-clanci.ceon.rs/data/pdf/0353-9008/2018/0353-90081845135M.pdf |
| work_keys_str_mv | AT miljkovicljubomira politicalcommunicationwithpopulationthroughsocialmedia AT arsenijevicoljam politicalcommunicationwithpopulationthroughsocialmedia AT trnavacdraganam politicalcommunicationwithpopulationthroughsocialmedia |