Riesgo y percepción en el desarrollo de la imagen turística de Brasil ante los mega-eventos deportivos

Riesgo y percepción en el desarrollo de la imagen turística de Brasil ante los mega-eventos deportivos

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There are a number of attributes in the Western world when referring to Brazil that are stereotypes, some have a positive component as “tropical value”, “joy” and “exotic”, and others have a negative component as “insecurity”,” inequality” or “marginalization “. With the upcoming celebration of two...

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Bibliographic Details
Main Authors: Jaime Álvarez de la Torre, Diego Rodríguez-Toubes Muñiz
Format: Article
Language:English
Published: Instituto de Investigación Social y Turismo 2013-07-01
Series:PASOS Revista de Turismo y Patrimonio Cultural
Subjects:
Brasil
mega-events
risk perception
safety
tourist image
Online Access:http://www.pasosonline.org/Publicados/11313special/PS0313_14.pdf

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