Several notes about food e-commerce in the Czech Republic
The contribution concentrates on a special form of food sale. It solves several attributes of connection of food sale and electronic commerce. Firstly it describes experiences got by foreign companies like Tesco or Ahold – leaders of food commerce. Strategies and achievements in the field of electro...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Mendel University Press
2008-01-01
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| Series: | Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis |
| Subjects: | |
| Online Access: | https://acta.mendelu.cz/56/6/0123/ |
| _version_ | 1818276347982643200 |
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| author | Ladislav Skořepa Marek Vochozka |
| author_facet | Ladislav Skořepa Marek Vochozka |
| author_sort | Ladislav Skořepa |
| collection | DOAJ |
| description | The contribution concentrates on a special form of food sale. It solves several attributes of connection of food sale and electronic commerce. Firstly it describes experiences got by foreign companies like Tesco or Ahold – leaders of food commerce. Strategies and achievements in the field of electronic commerce of theirs were introduced.Following part of the work is devoted to leading Czech e-shops. Vltava e-shop and e-shops of its group (Cybex.cz and others) were assessed. Several market researches were introduced (about number of internet accesses in the Czech Republic, about time dedicated to PC and internet, knowing e-commerce or its use in practice). In the last part of the first section are mentioned foreign e-shop targeting Czech e-commerce market.In the third part are advantages of e-shopping summarized. Time saving, opening time, goods comparisons are briefly mentioned.The application part was aimed to Jednota’s future e-shop. That means that existing retail chain was chosen. So the foundation of e-shop is rather easier. Than the assortment of Czech e-shops was described, especially in connection with customers’ preferences. Customers’ shopping behavior was examined. So possible ways out could be founded.Following part takes care of implementation of food e-shop. Supply, logistic solution, payment solution, strategy of gaining and maintenance customers, contracting, information technologies, solutions and investment return were mentioned or solved.Results of the contribution are summarized in the conclusion. Relationship between theory of e-commerce and its application was highlighted as a necessary condition of its functioning in real world. |
| first_indexed | 2024-12-12T22:44:13Z |
| format | Article |
| id | doaj.art-fd90d2e4ba64492aa03e752988c5e5a4 |
| institution | Directory Open Access Journal |
| issn | 1211-8516 2464-8310 |
| language | English |
| last_indexed | 2024-12-12T22:44:13Z |
| publishDate | 2008-01-01 |
| publisher | Mendel University Press |
| record_format | Article |
| series | Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis |
| spelling | doaj.art-fd90d2e4ba64492aa03e752988c5e5a42022-12-22T00:09:15ZengMendel University PressActa Universitatis Agriculturae et Silviculturae Mendelianae Brunensis1211-85162464-83102008-01-0156612313610.11118/actaun200856060123Several notes about food e-commerce in the Czech RepublicLadislav Skořepa0Marek Vochozka1Katedra řízení, Vysoká škola technická a ekonomická v Českých Budějovicích, Okružní 10, 370 01 České Budějovice, Česká republikaKatedra ekonomiky a financí, Vysoká škola technická a ekonomická v Českých Budějovicích, Okružní 10, 370 01 České Budějovice, Česká republikaThe contribution concentrates on a special form of food sale. It solves several attributes of connection of food sale and electronic commerce. Firstly it describes experiences got by foreign companies like Tesco or Ahold – leaders of food commerce. Strategies and achievements in the field of electronic commerce of theirs were introduced.Following part of the work is devoted to leading Czech e-shops. Vltava e-shop and e-shops of its group (Cybex.cz and others) were assessed. Several market researches were introduced (about number of internet accesses in the Czech Republic, about time dedicated to PC and internet, knowing e-commerce or its use in practice). In the last part of the first section are mentioned foreign e-shop targeting Czech e-commerce market.In the third part are advantages of e-shopping summarized. Time saving, opening time, goods comparisons are briefly mentioned.The application part was aimed to Jednota’s future e-shop. That means that existing retail chain was chosen. So the foundation of e-shop is rather easier. Than the assortment of Czech e-shops was described, especially in connection with customers’ preferences. Customers’ shopping behavior was examined. So possible ways out could be founded.Following part takes care of implementation of food e-shop. Supply, logistic solution, payment solution, strategy of gaining and maintenance customers, contracting, information technologies, solutions and investment return were mentioned or solved.Results of the contribution are summarized in the conclusion. Relationship between theory of e-commerce and its application was highlighted as a necessary condition of its functioning in real world.https://acta.mendelu.cz/56/6/0123/customerconsumere-commercee-shopfoodinternet |
| spellingShingle | Ladislav Skořepa Marek Vochozka Several notes about food e-commerce in the Czech Republic Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis customer consumer e-commerce e-shop food internet |
| title | Several notes about food e-commerce in the Czech Republic |
| title_full | Several notes about food e-commerce in the Czech Republic |
| title_fullStr | Several notes about food e-commerce in the Czech Republic |
| title_full_unstemmed | Several notes about food e-commerce in the Czech Republic |
| title_short | Several notes about food e-commerce in the Czech Republic |
| title_sort | several notes about food e commerce in the czech republic |
| topic | customer consumer e-commerce e-shop food internet |
| url | https://acta.mendelu.cz/56/6/0123/ |
| work_keys_str_mv | AT ladislavskorepa severalnotesaboutfoodecommerceintheczechrepublic AT marekvochozka severalnotesaboutfoodecommerceintheczechrepublic |