Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia

Tempilang Village is one of the culture-based villages in Bangka Barat District which has historical value and various cultural attractions. However, there are some factors which may inhibit the position of Tempilang Village as a tourism-based village, such as the inadequate role of the local distri...

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Main Authors: Rulyanti Susi Wardhani, Devi Ayuni, Minrohayati
Format: Article
Language:English
Published: Politeknik Negeri Bali 2021-06-01
Series:International Journal of Applied Sciences in Tourism and Events
Subjects:
Online Access:https://ojs.pnb.ac.id/index.php/IJASTE/article/view/2102
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author Rulyanti Susi Wardhani
Devi Ayuni
Minrohayati
author_facet Rulyanti Susi Wardhani
Devi Ayuni
Minrohayati
author_sort Rulyanti Susi Wardhani
collection DOAJ
description Tempilang Village is one of the culture-based villages in Bangka Barat District which has historical value and various cultural attractions. However, there are some factors which may inhibit the position of Tempilang Village as a tourism-based village, such as the inadequate role of the local district government in managing cultural assets, especially in its utilization as a tourism attraction, community involvement in promoting villages and the role of cross sectors in development of cultural and economic potentials in Tempilang Village. This research aimed at formulating a sustainable cultural tourism development strategy to enhance the cultural potential and economic condition of the surrounding local community. This research used descriptive qualitative analysis, content analysis, IFAS EFAS and SWOT matrix. The results of the IFAS and EFAS analysis in the SWOT Cartesian diagram indicated that Tempilang Village is in a favorable position with the dominant strength and opportunity factors and growth strategy as the main focus of the development strategy. Based on the results of analysis of internal and external factors using the SWOT matrix, there were four main strategies for sustainable tourism development to be implemented in Tempilang Village, including strategies for optimizing the management of cultural tourism, strategies for optimizing the potential of home based enterprises in the village to support tourism activities, utilizing intangible culture in the village as a product of cultural tourism and managing tangible cultural assets in the village through opportunities for cooperation.
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spelling doaj.art-fe42510f6e234cc9bc047108c553c8532022-12-21T17:43:03ZengPoliteknik Negeri BaliInternational Journal of Applied Sciences in Tourism and Events2580-55922021-06-0151707610.31940/ijaste.v5i1.2102Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, IndonesiaRulyanti Susi Wardhani 0Devi Ayuni 1Minrohayati 2Bangka Belitung University Universitas Terbuka, Indonesia Universitas Terbuka, IndonesiaTempilang Village is one of the culture-based villages in Bangka Barat District which has historical value and various cultural attractions. However, there are some factors which may inhibit the position of Tempilang Village as a tourism-based village, such as the inadequate role of the local district government in managing cultural assets, especially in its utilization as a tourism attraction, community involvement in promoting villages and the role of cross sectors in development of cultural and economic potentials in Tempilang Village. This research aimed at formulating a sustainable cultural tourism development strategy to enhance the cultural potential and economic condition of the surrounding local community. This research used descriptive qualitative analysis, content analysis, IFAS EFAS and SWOT matrix. The results of the IFAS and EFAS analysis in the SWOT Cartesian diagram indicated that Tempilang Village is in a favorable position with the dominant strength and opportunity factors and growth strategy as the main focus of the development strategy. Based on the results of analysis of internal and external factors using the SWOT matrix, there were four main strategies for sustainable tourism development to be implemented in Tempilang Village, including strategies for optimizing the management of cultural tourism, strategies for optimizing the potential of home based enterprises in the village to support tourism activities, utilizing intangible culture in the village as a product of cultural tourism and managing tangible cultural assets in the village through opportunities for cooperation.https://ojs.pnb.ac.id/index.php/IJASTE/article/view/2102culture-based tourismsustainableswot
spellingShingle Rulyanti Susi Wardhani
Devi Ayuni
Minrohayati
Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia
International Journal of Applied Sciences in Tourism and Events
culture-based tourism
sustainable
swot
title Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia
title_full Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia
title_fullStr Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia
title_full_unstemmed Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia
title_short Development of Strategy for Culture-Based Tourism Village in Tempilang Village, Bangka Barat, Indonesia
title_sort development of strategy for culture based tourism village in tempilang village bangka barat indonesia
topic culture-based tourism
sustainable
swot
url https://ojs.pnb.ac.id/index.php/IJASTE/article/view/2102
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AT deviayuni developmentofstrategyforculturebasedtourismvillageintempilangvillagebangkabaratindonesia
AT minrohayati developmentofstrategyforculturebasedtourismvillageintempilangvillagebangkabaratindonesia