The polysemy of hands hygiene in the hospital context: the users’ voice

Aim: to analyze the meanings attributed by the people admitted to a hospital in southern Brazil to messages conveyed by posters in a campaign to promote hands hygiene. Method: qualitative, descriptive and exploratory study. Interviews were conducted with 10 patients. Data were submitted to thematic...

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Bibliographic Details
Main Authors: Carem Gorniak Lovatto, Maira Rossetto, Dora Lucia Leidens Correa de Oliveira
Format: Article
Language:Portuguese
Published: Universidade Federal de Santa Maria 2016-10-01
Series:Revista de Enfermagem da Universidade Federal de Santa Maria
Subjects:
Online Access:https://periodicos.ufsm.br/reufsm/article/view/21258
Description
Summary:Aim: to analyze the meanings attributed by the people admitted to a hospital in southern Brazil to messages conveyed by posters in a campaign to promote hands hygiene. Method: qualitative, descriptive and exploratory study. Interviews were conducted with 10 patients. Data were submitted to thematic analysis based on the theoretical references of Cultural Studies. Results: the meanings assigned to the messages varied, which resulted in numerous interpretations. The users represented hand hygiene as an action that is a responsibility of the health professional to prevent the transmission of infections. Conclusion: the meanings assigned to the messages by the patients were different from the ones the campaign producers had expected, resulting on non-compatible answers to their objectives.
ISSN:2179-7692
2179-7692