Mixed-Mode: Past, Present, and Future

Mixed-mode surveys have been around since the late 1980s. In the past thirty years, major changes in technology and society influenced and changed data collection and survey methodology. However, in those years, mixed-mode strategies remained part of the daily survey practice, although the type of m...

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Main Author: Edith D. DeLeeuw
Format: Article
Language:English
Published: European Survey Research Association 2018-08-01
Series:Survey Research Methods
Subjects:
Online Access:https://ojs.ub.uni-konstanz.de/srm/article/view/7402
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author Edith D. DeLeeuw
author_facet Edith D. DeLeeuw
author_sort Edith D. DeLeeuw
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description Mixed-mode surveys have been around since the late 1980s. In the past thirty years, major changes in technology and society influenced and changed data collection and survey methodology. However, in those years, mixed-mode strategies remained part of the daily survey practice, although the type of mix implemented followed the changes in technology and data collection methods. In this paper, I summarize the state of the art in traditional mixed-mode surveys and discuss implications for mixed device surveys.
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spelling doaj.art-ff4be543da974d709cfc7ddabc9717492022-12-21T22:53:20ZengEuropean Survey Research AssociationSurvey Research Methods1864-33612018-08-0112210.18148/srm/2018.v12i2.7402Mixed-Mode: Past, Present, and FutureEdith D. DeLeeuw0Department of Methodology & Statistics Utrecht UniversityMixed-mode surveys have been around since the late 1980s. In the past thirty years, major changes in technology and society influenced and changed data collection and survey methodology. However, in those years, mixed-mode strategies remained part of the daily survey practice, although the type of mix implemented followed the changes in technology and data collection methods. In this paper, I summarize the state of the art in traditional mixed-mode surveys and discuss implications for mixed device surveys.https://ojs.ub.uni-konstanz.de/srm/article/view/7402offline surveysonline surveysmobile surveysequivalencemultiple modesmultiple devices
spellingShingle Edith D. DeLeeuw
Mixed-Mode: Past, Present, and Future
Survey Research Methods
offline surveys
online surveys
mobile surveys
equivalence
multiple modes
multiple devices
title Mixed-Mode: Past, Present, and Future
title_full Mixed-Mode: Past, Present, and Future
title_fullStr Mixed-Mode: Past, Present, and Future
title_full_unstemmed Mixed-Mode: Past, Present, and Future
title_short Mixed-Mode: Past, Present, and Future
title_sort mixed mode past present and future
topic offline surveys
online surveys
mobile surveys
equivalence
multiple modes
multiple devices
url https://ojs.ub.uni-konstanz.de/srm/article/view/7402
work_keys_str_mv AT edithddeleeuw mixedmodepastpresentandfuture