Measurement and evaluation of retail promotions

Thesis: M. Eng. in Logistics, Massachusetts Institute of Technology, Engineering Systems Division, 2015.

Bibliographic Details
Main Authors: Kalenderski, Asen (Asen Georgiev), Sanivarapu, Satya
Other Authors: Unris Caplice.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2015
Subjects:
Online Access:http://hdl.handle.net/1721.1/100085
Description
Summary:Thesis: M. Eng. in Logistics, Massachusetts Institute of Technology, Engineering Systems Division, 2015.