Mitigating Spillover in Online Retailing via Replenishment

Online purchases constitute about one-tenth of U.S. retail sales. The supply chains that support online retailing are fundamentally different from those that support traditional brick-and-mortar stores. Traditional solutions are not always appropriate to solve online retailing’s operations problems;...

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Päätekijät: Acimovic, Jason, Graves, Stephen C
Muut tekijät: Sloan School of Management
Aineistotyyppi: Artikkeli
Kieli:en_US
Julkaistu: Institute for Operations Research and the Management Sciences (INFORMS) 2017
Linkit:http://hdl.handle.net/1721.1/111138
https://orcid.org/0000-0001-5966-6032
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author Acimovic, Jason
Graves, Stephen C
author2 Sloan School of Management
author_facet Sloan School of Management
Acimovic, Jason
Graves, Stephen C
author_sort Acimovic, Jason
collection MIT
description Online purchases constitute about one-tenth of U.S. retail sales. The supply chains that support online retailing are fundamentally different from those that support traditional brick-and-mortar stores. Traditional solutions are not always appropriate to solve online retailing’s operations problems; thus, there is an opportunity to understand and improve these novel supply chains. One key characteristic of the inventory systems for online retailing is demand spillover, whereby a stockout at a fulfillment center (FC) results in demand spilling over to another FC. For this context we examine how to allocate inventory to the FCs under a periodic-review joint-replenishment policy, with an objective to minimize outbound shipping costs for a fixed amount of inventory. We first show how traditional decentralized allocation policies may perform suboptimally and induce dynamics (whiplash) that result in costly spillover. We find that this phenomenon increases with the prevalence of local stockouts and with the level of inventory imbalance. We then describe that inventory imbalance occurs in online retailing because of operational realities and provide evidence based on real data. Finally, we propose a heuristic to allocate inventory accounting for possible spillover during the lead time. We test the heuristic by a simulation and show that it performs better than the status quo policy, is robust to operational realities, and captures over 90% of the possible improvement as compared to a pseudo-optimal policy.
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spelling mit-1721.1/1111382022-09-30T09:30:51Z Mitigating Spillover in Online Retailing via Replenishment Acimovic, Jason Graves, Stephen C Sloan School of Management Graves, Stephen C Online purchases constitute about one-tenth of U.S. retail sales. The supply chains that support online retailing are fundamentally different from those that support traditional brick-and-mortar stores. Traditional solutions are not always appropriate to solve online retailing’s operations problems; thus, there is an opportunity to understand and improve these novel supply chains. One key characteristic of the inventory systems for online retailing is demand spillover, whereby a stockout at a fulfillment center (FC) results in demand spilling over to another FC. For this context we examine how to allocate inventory to the FCs under a periodic-review joint-replenishment policy, with an objective to minimize outbound shipping costs for a fixed amount of inventory. We first show how traditional decentralized allocation policies may perform suboptimally and induce dynamics (whiplash) that result in costly spillover. We find that this phenomenon increases with the prevalence of local stockouts and with the level of inventory imbalance. We then describe that inventory imbalance occurs in online retailing because of operational realities and provide evidence based on real data. Finally, we propose a heuristic to allocate inventory accounting for possible spillover during the lead time. We test the heuristic by a simulation and show that it performs better than the status quo policy, is robust to operational realities, and captures over 90% of the possible improvement as compared to a pseudo-optimal policy. 2017-09-06T19:32:03Z 2017-09-06T19:32:03Z 2017-06 2016-09 Article http://purl.org/eprint/type/JournalArticle 1523-4614 1526-5498 http://hdl.handle.net/1721.1/111138 Acimovic, Jason, and Graves, Stephen C. “Mitigating Spillover in Online Retailing via Replenishment.” Manufacturing & Service Operations Management 19, 3 (July 2017): 419–436 © 2017 Institute for Operations Research and the Management Sciences (INFORMS) https://orcid.org/0000-0001-5966-6032 en_US http://dx.doi.org/10.1287/msom.2016.0614 Manufacturing & Service Operations Management Creative Commons Attribution-Noncommercial-Share Alike http://creativecommons.org/licenses/by-nc-sa/4.0/ application/pdf Institute for Operations Research and the Management Sciences (INFORMS) Prof. Graves via Shikha Sharma
spellingShingle Acimovic, Jason
Graves, Stephen C
Mitigating Spillover in Online Retailing via Replenishment
title Mitigating Spillover in Online Retailing via Replenishment
title_full Mitigating Spillover in Online Retailing via Replenishment
title_fullStr Mitigating Spillover in Online Retailing via Replenishment
title_full_unstemmed Mitigating Spillover in Online Retailing via Replenishment
title_short Mitigating Spillover in Online Retailing via Replenishment
title_sort mitigating spillover in online retailing via replenishment
url http://hdl.handle.net/1721.1/111138
https://orcid.org/0000-0001-5966-6032
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AT gravesstephenc mitigatingspilloverinonlineretailingviareplenishment